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  1. Customer Engagement Benefits: A Customer Perspective and Strategic Implications

    Braun, C., Batt, V., Hadwich, K. & Bruhn, M., 2015, Conference Proceedings of ANZMAC CONFERENCE 2015: Innovation and Growth Strategies in Marketing. Sinha, A., Cadeaux, J. & Bucic, T. (eds.). University of New South Wales, p. 821 1 p. (ANZMAC Conference).

    Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review

  2. Published

    Development of a cycling anger scale

    Brandmiller, C., Emmermann, B. & Oehl, M., 2015, Abstracts of the 57th Conference of Experimental Psychologists: TeaP 2015. Bermeitinger, C., Mojzisch, A. & Greve, W. (eds.). Lengerich: Pabst Science Publishers, p. 46-47 2 p.

    Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review

  3. Published

    Do Brands and Faces share the same Perceptual Space?

    Lange, A. & Höger, R., 2015, In: World review of business research . 5, 2, p. 163-176 14 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  4. Published

    Driving Anger among Taxi Drivers in German Cities

    Seigies, K. & Oehl, M., 2015, Abstracts of the 57th Conference of Experimental Psychologists: TeaP 2015. Bermeitinger, C., Mojzisch, A. & Greve, W. (eds.). Pabst Science Publishers, p. 236 1 p.

    Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review

  5. Published

    Erfolgskritische Startbedingungen von Schulentwicklungsprojekten – Typologien von Lehrkräften und Schulen

    Schumacher, L., 2015, Konzepte und Ergebnisse ausgewählter Forschungsfelder der beruflichen Bildung: Festschrift für Detlef Sembill . Rausch, A., Warwas, J. & Seifried, J. (eds.). Baltmannsweiler: Schneider Verlag Hohengehren, p. 313-336 24 p.

    Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

  6. Explicit and Implicit Framing Effects on Product Attitudes When Using Country-of- Origin Cues

    Schmidt, S., Batt, V., Schiessl, M., Wiedmann, K-P. & Bruhn, M., 2015, Innovation and Growth Strategies in Marketing: Conference Proceedings. University of New South Wales, p. 813 1 p. (ANZMAC Conference).

    Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review

  7. Published

    Exploring the Uncanny-Valley-Effect in Affective Human-Robot Interaction: The Impact of Emotion Expressions on the Perception of the Robots’ Design

    Tschöpe, N., Reiser, J., Oehl, M. & Höger, R., 2015, Abstracts of the 57th Conference of Experimental Psychologists: TeaP 2015. Bermeitinger, C., Mojzisch, A. & Greve, W. (eds.). Pabst Science Publishers, p. 254 1 p.

    Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review

  8. Published

    Führung von Silver Workern

    Deller, J., Pundt, L. & Wöhrmann, A. M., 2015, Trends der psychologischen Führungsforschung : Neue Konzepte, Methoden und Erkenntnisse. Felfe, J. (ed.). Göttingen: Hogrefe Verlag GmbH & Co. KG, p. 481-490 10 p. (Psychologie für das Personalmanagement; vol. 27).

    Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Transfer › peer-review

  9. Published

    Gesundheit im Unternehmen: Psychosoziale Ressourcen erhalten, Potenziale entwickeln

    Diedrich, L., Fischer, S., Kleinlercher, K-M. & Rössler, W., 2015, Stuttgart: Kohlhammer Verlag GmbH. 147 p.

    Research output: Books and anthologies › Monographs › Transfer › peer-review

  10. “Happy, happy, happy …”: The happy side of luxury brands

    Schnebel, S., Batt, V. & Bruhn, M., 2015, Innovation and Growth Strategies in Marketing: Conference Proceedings. University of New South Wales, p. 1023 1 p. (ANZMAC Conference).

    Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review

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