Browse by research area

  1. Published

    Lernprozesse bei Lean Production

    Reese, J. & Werner, C., 1996, In: Das Wirtschaftsstudium. 25, 11, p. 1004-1009 6 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  2. Published

    Preisbildung auf Informationsmärkten am Beispiel kommerzieller Datenbanken: eine exploartive Studie

    Reese, J., Noeske, M. & Förster, C., 1996, In: IM : die Fachzeitschrift für Information, Management und Consulting. 11, 4, p. 52-60 9 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  3. Published

    Anwendungsprogrammierung mit Embedded-SQL

    Jacobs, J., 08.1995, Heft 8 ed., Lüneburg: Universität Lüneburg, 57 p. (Final; vol. 5, no. 8).

    Research output: Working paperWorking papers

  4. Published

    Einführung in Grundlagen der theoretischen Informatik

    Riebesehl, D., 07.1995, Lüneburg: Universität Lüneburg, 94 p. (Final; vol. 5, no. 7).

    Research output: Working paperWorking papers

  5. Published

    Lineare Optimierung und Operations Research

    Riebesehl, D., 03.1995, Lüneburg: Universität Lüneburg, 136 p. (Final; vol. 5, no. 4).

    Research output: Working paperWorking papers

  6. Asset Backed Securities

    Schulte, R., 1995, In: Wirtschaftswissenschaftliches Studium. 24. Jg., p. 152-154 3 p.

    Research output: Journal contributionsJournal articlesResearch

  7. Commentary: Towards a Reconciliation of the Theory-Pluralism in Strategic Management: Incommensurability and the Constructivist Approach of the Erlangen School

    McKinley, W., 1995, Advances in Strategic Management. Shrivastava, P. & Stubbart, C. (eds.). 12 ed. JAI Press, p. 249-260 12 p.

    Research output: Contributions to collected editions/worksContributions in collection of commentariesResearch

  8. Published

    Der Markenwert

    Bekmeier-Feuerhahn, S., 1995, Handwörterbuch des Marketing. Tietz, B., Köhler, R. & Zentes, J. (eds.). 2 ed. Stuttgart: Schäffer-Poeschel Verlag, Vol. 4. p. sp.1459-1471 7 p. (Enzyklopädie der Betriebswirtschaftslehre).

    Research output: Contributions to collected editions/worksArticles for encyclopediaResearch

  9. Determination of brand-equity from a consumer-oriented perspective

    Bekmeier-Feuerhahn, S., 1995, European Advances in Consumer Research. Hansen, F. (ed.). Kopenhagen: Association of Consumer Research, Vol. 2. p. 224-236 13 p. (E - European Advances in Consumer Research; vol. 2).

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

  10. Published

    Experiences with JIT Delivery in Different Industries in the Federal Republic of Germany. An Empirical Study

    Reese, J. & Geisel, R., 1995, Proceedings of the 2nd International Symposium on Logistics. Pawar, K. S. (ed.). University of Nottingham , p. 173-180 8 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review