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241 - 250 out of 600Page size: 10
  1. Published

    Kanalübergreifende Werbewirkungsanalyse in Echtzeit

    Funk, B., 2014, Realtime Advertising: Digitales Marketing in Echtzeit: Strategien, Konzepte und Perspektiven. Busch, O. (ed.). Wiesbaden: Gabler Verlag, p. 41-51 11 p.

    Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Transfer

  2. Published

    Do Specific Text Features Influence Click Probabilities in Paid Search Advertising?

    Blask, T-B., 01.01.2014, ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications. Holzinger, A., van Sinderen, M., Dolog, P. & Obaidat, M. S. (eds.). Science and Technology Publications, Lda (SciTePress), p. 55-62 8 p. (ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications).

    Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review

  3. Published

    Decision Support and Online Advertising: Development and Empirical Testing of a Data Landscape

    Hansmann, T. & Nottorf, F., 01.01.2014, ICE-B 2014: Proceedings of the 11th International Conference on e-Business, Vienna, Austria 28 - 30 August, 2014 . Obaidat, M. S., Holzinger, A., van Sinderen, M. & Dolog, P. (eds.). Science and Technology Publications, Lda (SciTePress), p. 111-122 12 p. (ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications).

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

  4. Wirtschaftsinformatik: Eine Einführung

    Reese, J., 01.01.1990, Wiesbaden: Gabler Verlag. 156 p. (Gabler-Lehrbuch)

    Research output: Books and anthologies › Book

  5. Published

    Investigating the Promotional Effect of Green Signals in Sponsored Search Advertising Using Bayesian Parameter Estimation

    Blask, T., 2014, Information Technology in Environmental Engineering: Selected Contributions to the Sixth International Conference on Information Technologies in Environmental Engineering (ITEE2013). Springer, p. 25-37 13 p. (Environmental Science and Engineering).

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

  6. Understanding the Sharing Economy: The Role of Response to Negative Reviews in the Peer-to-peer Accommodation Sharing Network

    Abramova, O., Shavanova, T., Fuhrer, A., Krasnova, H. & Buxmann, P., 2015, ECIS 2015 Completed Research Papers. Atlanta: AIS eLibrary

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

  7. HAWK - hybrid question answering using linked data

    Usbeck, R., Ngomo, A. C. N., Bühmann, L. & Unger, C., 01.01.2015, The Semantic Web: Latest Advances and New Domains - 12th European Semantic Web Conference, ESWC 2015, Proceedings. Gandon, F., Sack, H., Zimmermann, A., Sabou, M., d’Amato, C. & Cudré-Mauroux, P. (eds.). Springer Nature Switzerland AG, p. 353-368 16 p. (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); vol. 9088).

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

  8. Analyse von Mikro-Blogging-Daten: Korrelation und Visualisierung von Twitter Hashtags

    Usbeck, R., 10.2015, In: Informatik-Spektrum. 38, 5, p. 400-405 6 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  9. DeFacto - Temporal and multilingual deep fact validation

    Gerber, D., Esteves, D., Lehmann, J., Bühmann, L., Usbeck, R., Ngonga Ngomo, A. C. & Speck, R., 01.12.2015, In: Journal of Web Semantics. 35, p. 85-101 17 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  10. CETUS – a baseline approach to type extraction

    Röder, M., Usbeck, R., Speck, R. & Ngonga Ngomo, A. C., 2015, Semantic Web Evaluation Challenges - SemWebEval, ESWC 2015, Revised Selected Papers. Stankovic, M., Gandon, F., Cabrio, E. & Zimmermann, A. (eds.). Springer International Publishing AG, p. 16-27 12 p. (Communications in Computer and Information Science; vol. 548).

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

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