Multi-channel attribution modeling on user journeys

Nottorf, F., 2014, E-Business and Telecommunications - International Joint Conference, ICETE 2013, Revised Selected Papers. Obaidat, M. S. & Filipe, J. (eds.). Springer New York LLC, p. 107-125 19 p. (Communications in Computer and Information Science; vol. 456).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Representation of Integration Profiles Using an Ontology

Welge, R., Busch, B-H., Kabitzsch, K., Laurila-Epe, J., Heusinger, S., Lipprandt, M., Eichelberg, M., Eichenberg, E., Engelien, H., Gök, M., Moritz, G. & Hein, A., 2014, Ambient Assisted Living: 6. AAL-Kongress 2013 Berlin, Germany, January 22. - 23. , 2013. Wichert, R. & Klausing, H. (eds.). 1 ed. Springer, p. 195-212 18 p. (Advanced Technologies and Societal Change).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Softwarealterung aus Sicht des IT-Managements - Ergebnisse einer qualitativ-empirischen Analyse in der Finanzindustrie

Kappenberg, W. & Drews, P., 2014, INFORMATIK 2014: Big Data - Komplexität meistern; 44. Jahrestagung der Gesellschaft für Informatik. Plödereder, E., Grunske, L., Schneider, E. & Ull, D. (eds.). Gesellschaft für Informatik e.V., p. 1553-1564 12 p. (Lecture Notes in Informatics (LNI), Proceedings - Series of the Gesellschaft fur Informatik (GI); vol. P-232).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Steady State Detection for the Context Aware Evaluation of Vital Signs

Busch, B-H. & Welge, R., 2014, Wohnen – Pflege – Teilhabe: Besser leben durch Technik - 7. AAL-Kongress mit Ausstellung 21.-22. Januar 2014 in Berlin, Tagungsbeiträge. VDE Verlag GmbH, 8 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Unobtrusive Respiratory Rate Detection within Homecare Scenarios

Busch, B-H. & Welge, R., 2014, Ambient Assisted Living: 6. AAL-Kongress 2013 Berlin, Germany, January 22. - 23. , 2013. Wichert, R. & Klausing, H. (eds.). Springer, p. 61-78 18 p. (Advanced Technologies and Societal Change).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Decision Support and Online Advertising: Development and Empirical Testing of a Data Landscape

Hansmann, T. & Nottorf, F., 01.01.2014, ICE-B 2014: Proceedings of the 11th International Conference on e-Business, Vienna, Austria 28 - 30 August, 2014 . Obaidat, M. S., Holzinger, A., van Sinderen, M. & Dolog, P. (eds.). Science and Technology Publications, Lda (SciTePress), p. 111-122 12 p. (ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Do Specific Text Features Influence Click Probabilities in Paid Search Advertising?

Blask, T-B., 01.01.2014, ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications. Holzinger, A., van Sinderen, M., Dolog, P. & Obaidat, M. S. (eds.). Science and Technology Publications, Lda (SciTePress), p. 55-62 8 p. (ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications).

Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review

Berater für generationengerechte Assistenzsysteme (m/w): Realisierung und Evaluierung einer berufsbegleitenden Weiterbildung

Niemeyer, G., Busch, B-H., Dreyer, K., Kempter, A-K., Zimmermann, B., Koperski, M., Bähr, S., Weiser, S., Lumpe, A-K. & Apel, S., 21.01.2014, Besser Leben durch Technik: 7. deutscher AAL-Kongress mit Ausstellung, 21.-22. Januar 2014, Berlin, Tagungsbeiträge. DFKI., AAL., G. & V. (eds.). VDE Verlag GmbH, 6 p. 33

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Aussagekraft von Ratings und Prospektinformationen für geschlossene Immobilienfonds: eine empirische Studie

Jacobs, J., 06.2014, Risikoerkennung bei geschlossenen Fonds. Hoffmann, U. (ed.). Lüneburg: Universität Lüneburg, p. 2-14 13 p. (FInAL; vol. 24, no. 1).

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

Die Analyse von Investitionsrisiken im Rahmen eines Value-at-Risk-Modells

Riebesehl, D., 06.2014, Risikoerkennung bei geschlossenen Fonds. Hoffmann, U. (ed.). Lüneburg: Universität Lüneburg, p. 15-31 17 p. (FInAL; vol. 24, no. 1).

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

Die typischen Muster fraudulenten Handelns bei geschlossenen Fonds

Weinrich, G. & Tiedemann, L., 06.2014, Risikoerkennung bei geschlossenen Fonds. Hoffmann, U. (ed.). Lüneburg: Universität Lüneburg, p. 32-54 23 p. (FInAL; vol. 24, no. 1).

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

Big Data - Characterizing an Emerging Research Field using Topic Models

Hansmann, T. & Niemeyer, P., 16.10.2014, Proceedings - 2014 IEEE/WIC/ACM International Joint Conference on Web Intelligence and Intelligent Agent Technology - Workshops, WI-IAT 2014: Proceedings; 11-14 August 2014 Warsaw, Poland . Ślęzak, D., Nguyen, H. S., Reformat, M. & Santos, E. (eds.). IEEE - Institute of Electrical and Electronics Engineers Inc., Vol. 1. p. 43-51 9 p. (Proceedings - 2014 IEEE/WIC/ACM International Joint Conference on Web Intelligence and Intelligent Agent Technology - Workshops, WI-IAT 2014; vol. 1).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

From Enterprise Architecture to Business Ecosystem Architecture: Stages and challenges for extending architectures beyond organizational boundaries

Drews, P. & Schirmer, I., 02.12.2014, Proceedings - IEEE 18th International Enterprise Distributed Object Computing Conference Workshops and Demonstrations, EDOCW 2014. Halle, S., Rinderle-Ma, S., Grossmann, G., Reichert, M., Karastoyanova, D., Reichert, M., Rinderle-Ma, S. & Grossmann, G. (eds.). IEEE - Institute of Electrical and Electronics Engineers Inc., p. 13-22 10 p. 6975336. (Proceedings - IEEE International Enterprise Distributed Object Computing Workshop, EDOCW).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

AAL-Onto: A Formal Representation of RAALI Integration Profiles

Welge, R., Busch, B-H., Kabitzsch, K., Laurila-Dürsch, J., Heusinger, S., Lipprandt, M., Eichelberg, M., Eichenberg, E., Engelien, H., Gök, M., Moritz, G., Hein, A. & Dutz, T., 2015, Ambient Assisted Living: 7. AAL-Kongress 2014 Berlin, Germany, January 21-22, 2014. Wichert, R. & Klausing, H. (eds.). Springer, p. 89-102 14 p. (Advanced Technologies and Societal Change).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Datenschutzbedenken in Sozialen Netzen -: ein Strukturgleichungsmodell

Kuckertz, M. & Funk, B., 2015, Smart Enterprise Engineering: 12. Internationale Tagung Wirtschaftsinformatik (WI 2015), Tagungsband. Thomas., O. & Teuteberg, F. (eds.). Osnabrück: Universität Osnabrück, p. 1771-1785 15 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Decision support in the field of online marketing - development of a data landscape

Hansmann, T. & Nottorf, F., 2015, E-Business and Telecommunications - 11th International Joint Conference, ICETE 2014, Revised Selected Papers. Obaidat, M. S., Filipe, J. & Holzinger, A. (eds.). Springer New York LLC, p. 76-95 20 p. (Communications in Computer and Information Science; vol. 554).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Enterprise Architecture as a Tool for Managing Corporate Social Responsibility: Potential Use of Enterprise Architecture for CSR Reporting

Horlach, B., Drews, P. & Schirmer, I., 2015, 45. Jahrestagung der Gesellschaft f�r Informatik - INFORMATIK 2015: Informatik, Energie und Umwelt, Proceedings. Cunningham, D. W., Hofstedt, P., Schmitt, I. & Meer, K. (eds.). Gesellschaft für Informatik e.V., p. 453-467 15 p. (Lecture Notes in Informatics (LNI), Proceedings - Series of the Gesellschaft fur Informatik (GI); vol. 246).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Entwicklung und Evaluation eines Metamodells zur Verbesserung der unternehmensweiten Entscheidungsorientierung mithilfe der Unternehmensarchitektur

Schmidt, J. & Drews, P., 2015, Smart Enterprise Engineering: 12. Internationale Tagung Wirtschaftsinformatik (WI 2015), Tagungsband. Thomas, O. & Teuteberg, F. (eds.). Osnabrück: Universität Osnabrück, p. 1814-1828 15 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Grundkonzeption einer 'Kritischen Theorie der Hybridität' und Implikationen für "nachhaltige Wissenschaften"

Lärz, M., 2015, 45. Jahrestagung der Gesellschaft für Informatik - INFORMATIK 2015: Informatik, Energie und Umwelt, Proceedings. Cunningham, D. W., Hofstedt, P., Schmitt, I. & Meer, K. (eds.). Bonn: Gesellschaft für Informatik e.V., p. 325-334 10 p. (Lecture Notes in Informatics (LNI), Proceedings - Series of the Gesellschaft fur Informatik (GI); vol. 246).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

The failed implementation of the electronic prescription in Germany: A case study

Drews, P. & Schirmer, I., 2015, ECIS 2015 Completed Research Papers. AIS eLibrary, 15 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

The impact of TV ads on the individual user's online purchasing behavior

Stange, M., 2015, 2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015. Association for Information Systems, (2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Unterstützung des Nachhaltigkeitsmanagements durch Unternehmensarchitekturmanagement: Ziele und Einsatzpotentiale

Horlach, B. & Drews, P., 2015, Smart Enterprise Engineering: 12. Internationalen Tagung Wirtschaftsinformatik (WI 2015), Tagungsband. Thomas, O. & Teuteberg, F. (eds.). Universität Osnabrück, p. 1799-1813 15 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

How Much Tracking Is Necessary? - The Learning Curve in Bayesian User Journey Analysis

Stange, M. & Funk, B., 29.05.2015, Proceedings of the Twenty-Third European Conference on Information Systems. AIS eLibrary, 13 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Universal Threshold Calculation for Fingerprinting Decoders using Mixture Models

Schäfer, M., Mair, S., Berchtold, W. & Steinebach, M., 17.06.2015, Proceedings of the 3rd ACM Workshop on Information Hiding and Multimedia Security. Association for Computing Machinery, Inc, p. 109-114 6 p. (IH and MMSec 2015 - Proceedings of the 2015 ACM Workshop on Information Hiding and Multimedia Security).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Constrained Independence for Detecting Interesting Patterns

Delacroix, T., Boubekki, A., Lenca, P. & Lallich, S., 02.12.2015, 2015 IEEE International Conference on Data Science and Advanced Analytics (DSAA). Pasi, G., Kwok, J., Zaiane, O., Gallinari, P., Gaussier, E. & Cao, L. (eds.). IEEE - Institute of Electrical and Electronics Engineers Inc., 10 p. 7344897. (Proceedings of the 2015 IEEE International Conference on Data Science and Advanced Analytics, DSAA 2015).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

The Impact of TV Ads on the Individual User's Purchasing Behavior

Stange, M., 15.12.2015, Thirty Sixth International Conference on Information Systems, Fort Worth 2015: ICIS 2015 Proceedings. A. F. I. S. (ed.). AIS eLibrary, 18 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Auswirkungen der Digitalisierung auf die Geschäftsmodelle der Finanzindustrie: Eine strukturierte Literaturanalyse auf der Grundlage des Business Model Canvas

Schmidt, J. & Drews, P., 2016, Multikonferenz Wirtschaftsinformatik (MKWI) 2016 . Nissen, V., Stelzer, D., Straßburger, S. & Fischer, D. (eds.). Universitätsverlag Ilmenau - ilmedia, Vol. II. p. 967-978 12 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Bimodal IT: Business-IT alignment in the age of digital transformation

Horlach, B., Drews, P. & Schirmer, I., 2016, Multikonferenz Wirtschaftsinformatik (MKWI) 2016. Nissen, V., Stelzer, D., Straßburger, S. & Fischer, D. (eds.). Universitätsverlag Ilmenau - ilmedia, Vol. III. p. 1417-1428 12 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Carbon Footprint Apps - eine Analyse der Nutzungsintention

Funk, B., Sagawe, A. & Niemeyer, P., 2016, Multikonferenz Wirtschaftsinformatik (MKWI) 2016 : Technische Universität Ilmenau 09. - 11. März 2016 . Nissen, V., Stelzer, D., Straßburger, S. & Fischer, D. (eds.). Universitätsverlag Ilmenau - ilmedia, Vol. 2. p. 901-911 11 p. (Multikonferenz Wirtschaftsinformatik, MKWI 2016; vol. 2).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Cross-Channel Real-Time Response Analysis

Funk, B. & Abou Nabout, N., 2016, Programmatic Advertising: The Successful Transformation to Automated, Data-Driven Marketing in Real-Time. Busch, O. (ed.). Springer, p. 141-151 11 p.

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Transfer

Data-driven analyses of electronic text books

Boubekki, A., Kröhne, U., Goldhammer, F., Schreiber, W. & Brefeld, U., 2016, Solving large scale learning tasks: Challenges and algorithms : essays dedicated to Katharina Morik on the occasion of her 60th birthday. Michaelis, S., Piatkowski, N. & Stolpe, M. (eds.). Cham: Springer International Publishing AG, p. 362-376 15 p. (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); vol. 9580).

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

End-users’ perspective on digitalization: A study on work order processing in the German banking industry

Schmidt, J., Drews, P. & Schirmer, I., 2016, AMCIS 2016 Proceedings. AIS eLibrary, 10 p. (Proceedings of the Americas Conference on Information Systems (AMCIS); vol. 2016).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Extending Enterprise Architectures for Adopting the Internet of Things: Lessons Learned from the smartPORT Projects in Hamburg

Schirmer, I., Drews, P., Saxe, S., Baldauf, U. & Tesse, J., 2016, Business Information Systems: 19th International Conference, BIS 2016, Leipzig, Germany, July, 6-8, 2016, Proceedings. Abramowicz, W., Alt, R. & Franczyk, B. (eds.). Springer International Publishing AG, p. 169-180 12 p. (Lecture Notes in Business Information Processing; vol. 255).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Kosten-Effektivitäts-Analyse eines Online Programmes zur Reduktion von depressiven Beschwerden bei Personen mit Diabetes mellitus Typ 1 und Typ 2

Nobis, S., Ebert, D. D., Lehr, D., Smit, F., Buntrock, C., Berking, M., Baumeister, H., Snoek, F., Funk, B. & Riper, H., 2016, 15. Kongress der Deutschen Gesellschaft für Verhaltensmedizin und Verhaltensmodifikation: Verhaltensmedizin 2.0 - von eHealth zu mHealth, 25. bis 27. Februar 2016 Johannes Gutenberg-Universität Mainz, Abstractband. Johannes Gutenberg-Universität Mainz, p. 9 1 p.

Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review