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Professorship for Business Management, in Particular Communication and Cultural Management

Organisational unit: Professoship

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Organisation profile

The Chair of Business Administration, with emphasis on Communication and Cultural Management under the direction of Prof. Dr. Sigrid Bekmeier-Feuerhahn, deals with questions of strategic corporate communication, in particular with questions that move executives and present them with new challenges.

Main research areas

Our research focuses on communication management and ranges from communication in the process of change, corporate perception and reputation, and branding to questions of communication management in cultural institutions, which are currently gaining particular relevance in view of the current dynamics in the cultural landscape. The basis of our research is an interdisciplinary theory formation, which includes economic-, social communication- and behavioural scientific findings as well as interdisciplinary aspects of cultural studies.

In the field of teaching, the chair is involved in numerous teaching programmes and courses at Bachelor, Master and doctoral level at Leuphana University. In addition, it is involved in the transfer of research into practice through numerous theory-practice concepts.

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  1. AddIChron: Akzeptanz digitaler, datenbasierter Interventionen für chronische Erkrankungen am Beispiel Typ-2-Diabetes

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Seitz, L. (Project staff)

    01.08.22 → 31.10.24

    Project: Research

  2. A multi-level model of CSR participation: Personal and organizational participation conditions from the employees' perspective

    Koch, C. (Project manager, academic) & Bekmeier-Feuerhahn, S. (Project manager, academic)

    05.03.14 → …

    Project: Dissertation project

  3. ASA - Business relations in social work

    Jochims, T. (Project staff)

    01.01.19 → …

    Project: Research

  4. Bestimmung impliziter Motive der Weiterempfehlungsabgabe in Kulturinstitutionen - eine qualitative Studie

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Sikkenga, J. (Project manager, academic)

    15.01.09 → 31.05.13

    Project: Research

  5. Besucherstudie Nationaltheater Mannheim

    Heinen, A. (Project manager, academic)

    01.01.12 → …

    Project: Transfer (Scientific Services)

  6. Besucherstudie Theater Lüneburg

    Heinen, A. (Project manager, academic)

    01.01.09 → 31.12.10

    Project: Transfer (Scientific Services)

  7. CSR-Kommunikation: Einflussfaktoren der Glaubwürdigkeit

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Bögel, P. M. (Project manager, academic)

    15.09.12 → 30.06.16

    Project: Dissertation project

  8. Der Countdown läuft

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.01.11 → 31.03.11

    Project: Transfer (professional training)

  9. Dozentenaustausch im Rahmen des Erasmus Programms in Kooperation mit der Universität Paris Est Creteil

    Jochims, T. (Project manager, academic)

    01.04.14 → …

    Project: Teaching

  10. Einfluss der Vertrauensentwicklung, unternehmerischer Wandel

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Eichenlaub, A. (Project staff)

    01.05.09 → 30.08.11

    Project: Research

  11. Einfluss impliziter Motive auf die Weiterempfehlungsabgabe in Kulturinstitutionen - eine quantitative Studie

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Sikkenga, J. (Project manager, academic)

    15.01.09 → 31.05.13

    Project: Research

  12. Einsatz von Architektur bei der Markenbildung von Kulturunternehmen

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Ober-Heilig, N. (Project manager, academic)

    01.04.09 → 23.06.14

    Project: Dissertation project

  13. E-Learning basierte Einführungskurse in das Nachhaltigkeitsmanagement und die Betriebswirtschaftslehre (sowie inhaltsbezogen studienrelevante Englisch-Kompetenzen)

    Schaltegger, S. (Project manager, academic), Bekmeier-Feuerhahn, S. (Project manager, academic), Velte, P. (Project manager, academic), Schmidt, T. (Project manager, academic), Kaliampos, J. (Project staff) & Blume, C. (Project staff)

    01.05.17 → 30.09.17

    Project: Other

  14. Förderung der Akzeptanz internationaler Veränderungsprozess: kulturspezifische Change Kommunikation

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Helpap, S. (Project staff)

    02.01.13 → 25.11.16

    Project: Research

  15. Hör.Spiel.Gut H A S S E L B U R G – Mehr als ein Museum

    Bekmeier-Feuerhahn, S. (Project manager, academic), Flach, A. (Project staff) & Brinker, H. C. (Partner, non-academic)

    01.07.11 → 02.02.12

    Project: Practical Project

  16. How to attract visitors with strategic, value-based experience design - A review and analysis of customer experience and visitor segmentation research for cultural organisations

    Bekmeier-Feuerhahn, S. (Project manager, academic), Ober-Heilig, N. (Project manager, academic) & Sikkenga, J. (Project staff)

    01.10.11 → 31.01.13

    Project: Research

  17. Impact Study Nationaltheater Mannheim

    Heinen, A. (Project manager, academic)

    01.01.12 → …

    Project: Transfer (professional training)

  18. Medibility: Investigation & design of an AI-supported, hybrid communication system in telemedical consulting

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Seitz, L. (Project staff)

    Federal Ministry of Education and Research

    01.08.19 → 31.05.22

    Project: Research

  19. Jahrestagung des Fachverbands Kulturmanagement: Jahrestagung Fachverband Kulturmanagement

    Bekmeier-Feuerhahn, S. (Coordination), Mandel, B. (Coordination), Kirchberg, V. (Coordination) & Ober-Heilig, N. (Project staff)

    01.06.11 → 30.06.12

    Project: Scientific event

  20. Kloster Lüne

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project manager, academic)

    01.01.11 → 31.03.11

    Project: Transfer (professional training)

  21. Kommunikation der Change Vision: Einfluss der Machtdistanz-Orientierung auf die Mitarbeiterreaktion

    Helpap, S. (Project manager, academic) & Bekmeier-Feuerhahn, S. (Project staff)

    02.01.13 → 25.11.16

    Project: Dissertation project

  22. Kommunikation in internationalen Change Projekten

    Helpap, S. (Project manager, academic) & Bekmeier-Feuerhahn, S. (Project staff)

    01.01.13 → …

    Project: Research

  23. Kommunikative Ansprache von Wertorientierungen zur Förderung nachhaltigen Konsumverhaltens im Bereich Bekleidung

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Schütz, M. L. (Project manager, academic)

    20.05.17 → …

    Project: Dissertation project

  24. "Leitbild Mensch"

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Jochims, T. (Project manager, academic)

    Volkswagen Foundation

    01.09.19 → 31.12.19

    Project: Other

  25. Leuphana Concert Lab

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Jakob, L. (Coordination)

    01.07.23 → 30.06.26

    Project: Practical Project

  26. Leuphana Concert Lab - Teilprojekt

    Bekmeier-Feuerhahn, S. (Project manager, academic)

    01.02.24 → 30.09.24

    Project: Scientific event

  27. Media Reputation and IPO Success - Investigation of media reputation as a success factor for an IPO with special consideration of reputation factors

    Schumann, J. (Project manager, academic) & Bekmeier-Feuerhahn, S. (Project manager, academic)

    01.10.08 → …

    Project: Dissertation project

  28. Messung der Wirkung von Architektur als Erlebnisträger beim Museumsbesuch

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Ober-Heilig, N. (Project manager, academic)

    01.04.12 → 23.06.14

    Project: Research

  29. MOOC Managing the Arts: Marketing for Cultural Organizations

    Kagan, S. (Project manager, academic), Kirchberg, V. (Project manager, academic), Ober-Heilig, N. (Project manager, academic), Bekmeier-Feuerhahn, S. (Project manager, academic) & Shah, N. N. (Project manager, academic)

    01.05.14 → 31.01.20

    Project: Teaching

  30. Neues Leben Finkenau

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.01.11 → 31.03.11

    Project: Transfer (professional training)

  31. Online-CSR-Kommunikation börsennotierter Unternehmen in der DACH-Region

    Bekmeier-Feuerhahn, S. (Project manager, academic), Bögel, P. M. (Project manager, academic), Hetze, K. (Project manager, academic) & Glock, Y. (Project manager, academic)

    01.10.15 → 31.01.19

    Project: Transfer (professional training)

  32. Social Desirability Bias im Kulturbereich

    Bekmeier-Feuerhahn, S. (Project manager, academic), Mers, A. (Project staff), Heinen, A. (Project staff), Bögel, P. M. (Project staff) & Sikkenga, J. (Project staff)

    01.04.12 → 31.05.17

    Project: Research

  33. Studienergänzung Public Relations 1

    Bekmeier-Feuerhahn, S. (Project manager, academic)

    13.09.07 → 15.10.09

    Project: Transfer (professional training)

  34. Studienergänzung Public Relations 2

    Bekmeier-Feuerhahn, S. (Project manager, academic)

    01.10.08 → 25.06.10

    Project: Transfer (professional training)

  35. Studienergänzung Public Relations 3

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.12.09 → 06.05.11

    Project: Transfer (professional training)

  36. Studienergänzung Public Relations 4

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.11.10 → 31.05.12

    Project: Transfer (professional training)

  37. Studienergänzung Public Relations 5

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.03.12 → 31.07.13

    Project: Transfer (professional training)

  38. Sustainability management in foundations

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Wiener, B. (Project manager, academic)

    03.05.17 → …

    Project: Dissertation project

  39. Sustainable Consumption from Gender Perspective - Stereotypes and Gender Role Expectations as Barriers to Sustainable Clothin Consumption

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Wallaschkowski, S. (Project manager, academic)

    01.10.16 → …

    Project: Dissertation project

  40. The Sustainable Clothin consumer - Gender Differences in Context Relevant Value Orientations

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Niehuis, E. (Project manager, academic)

    01.10.16 → …

    Project: Dissertation project

  41. Video-Podcast-Projekt

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.09.12 → 30.11.12

    Project: Transfer (professional training)

  42. Weiterempfehlung als informative und soziale Funktion in Kulturinstitutionen

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Sikkenga, J. (Project manager, academic)

    15.01.09 → 31.05.13

    Project: Dissertation project

  43. Workshop externe PR Print oder Online

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.07.11 → 31.07.11

    Project: Transfer (professional training)

  44. Workshop PM/PV

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.05.12 → 31.05.12

    Project: Transfer (professional training)

  45. Workshop Print-PR

    Bekmeier-Feuerhahn, S. (Project manager, academic) & Adam, U. (Project staff)

    01.08.12 → 31.08.12

    Project: Transfer (professional training)