Browse by research area

  1. Published

    Chancen einer partizipativen Eventkultur

    Wilts, H., Dienel, P. C. & Piesker, A., 2007, Zukunftsfähiges Eventmarketing: Strategien, Instrumente, Beispiele. Lucas, R. & Bloom, C. (eds.). Berlin: Erich Schmidt Verlag, p. 223-237 15 p.

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

  2. Published

    Chancen und Risiken des Multi-Channel-Marketings in innovativen Märkten

    Weisenfeld, U., 2007, Handbuch Multi Channel Marketing. Wirtz, B. W. (ed.). Wiesbaden: Gabler Verlag, p. 353-368 15 p.

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

  3. Published

    Chemikalien-Governance: Regulierung von KMU in der chemischen Industrie

    Tschochohei, H., 2007, Kleine und mittlere Unternehmen: Unternehmensnachfolge und Innovationspotenzial: Forschungsbeiträge. Schöning, S., Richter, J., Wetzel, H. & Nissen, D. (eds.). Frankfurt am Main: Peter Lang Verlag, p. 241-262 22 p.

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

  4. Published

    Children's literature

    O'Sullivan, E., 2007, Imagology: The Cultural Construction and Literary Representation of National Characters : a Critical Survey. Beller, M. & Leerssen, J. (eds.). Amsterdam [u.a.]: Rodopi, p. 290-294 5 p. (Studia Imagologica; vol. 13).

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

  5. Chimäre Interaktivität: Wohin gehen wir, wenn wir drin sind?

    Pias, C., 2007, Carte blanche: Mediale Formate in der Kunst der Moderne. Walther, S. (ed.). Berlin: Kulturverlag Kadmos , p. 119-130 12 p. (Kaleidogramme; vol. 17).

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

  6. Published

    CO2-Mikrosonde für die Verbrauchssenkung in Kraftfahrzeugen

    Palocz-Andresen, M., 2007, Control and prediction of casting characteristics using thermal analysis technique: Tagungsband 8. Maschinenbautage Magdeburg. Kasper, R. (ed.). Otto-von-Guericke-Universität Magdeburg, p. 43-51 9 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearch

  7. Published

    Collaborative Business für unternehmensübergreifende Prozesse: ein System Dynamics Ansatz

    Reese, J., Paffrath, R. & Harloff, F., 2007, Fortschritte der Mittelstands-Forschung. Merz, J. (ed.). Münster, Westfalen: LIT Verlag, p. 65-82 18 p. (Entrepreneurship, professions, small business economics; vol. 3).

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

  8. Published

    Collaborative business in supply chains - a system dynamics approach

    Reese, J. & Waage, M., 2007, Developing sustainable collaborative supply chains: Proceedings of the 12th International Symposium on Logistics (12th ISL) Budapest, Hungary, 8-10 July 2007. Pawar, K. S., Lalwani, C. S. & Muffatto, M. (eds.). Loughborough: University of Nottingham , p. 251-257 7 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearch

  9. Published

    College and sustainability - A international dialogue

    Franz-Balsen, A. & Adomssent, M., 2007, In: GAIA. 16, 3, p. 232-234 3 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  10. Published

    Comparing U.S. and German Cost Accounting Methods

    Krumwiede, K. & Süßmair, A., 2007, In: Management Accounting Quarterly. 8, 3, p. 1-9 9 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review