Corporate Social Responsibility (CSR) nachhaltig im Unternehmen verankern: eine Herausforderung an die Managementbildung
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung
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in: Journal of Social Science Education, Jahrgang 9, Nr. 3, 19.08.2009, S. 67-79.
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung
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TY - JOUR
T1 - Corporate Social Responsibility (CSR) nachhaltig im Unternehmen verankern
T2 - eine Herausforderung an die Managementbildung
AU - Schaltegger, Stefan
AU - Petersen, Holger
N1 - Literaturverz. S. 78 - 79
PY - 2009/8/19
Y1 - 2009/8/19
N2 - If corporate social responsibility (CSR) is to exceed the ambition of a general philosophy or to be more than PR, corporate sustainability management is required. The organizational change usually necessary to develop a sustainable organization requires specific interdisciplinary management knowledge as well as knowledge about corporate sustainability. Both are not provided by conventional management programmes. This paper discusses the basic study concept of the worldwide first MBA in sustainability management. Exceeding the teaching of factual knowledge, both, general as well as specific soft skills as well as the competence to organize and lead interdisciplinary projects play a crucial role.
AB - If corporate social responsibility (CSR) is to exceed the ambition of a general philosophy or to be more than PR, corporate sustainability management is required. The organizational change usually necessary to develop a sustainable organization requires specific interdisciplinary management knowledge as well as knowledge about corporate sustainability. Both are not provided by conventional management programmes. This paper discusses the basic study concept of the worldwide first MBA in sustainability management. Exceeding the teaching of factual knowledge, both, general as well as specific soft skills as well as the competence to organize and lead interdisciplinary projects play a crucial role.
KW - Sustainability sciences, Management & Economics
KW - Corporate Social Responsibility
KW - Nachhaltigkeitsmanagement
KW - Unternehmen
U2 - 10.4119/jsse-413
DO - 10.4119/jsse-413
M3 - Journal articles
VL - 9
SP - 67
EP - 79
JO - Journal of Social Science Education
JF - Journal of Social Science Education
SN - 1618-5293
IS - 3
ER -