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Professorship for Business Management, in Particular Communication and Cultural Management

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  1. 2024
  2. Published

    Artificial empathy in healthcare chatbots: Does it feel authentic?

    Seitz, L., 2024, In: Computers in Human Behavior: Artificial Humans. 2, 1, 100067.

    Research output: Journal contributions › Journal articles › Research › peer-review

  3. 2023
  4. In preparation

    Cuba and Cultural Relations in Challenging Times: A Practice-Approach

    Jakob, L., 01.08.2023, (In preparation) Cultural Diplomacy and Cultural Relations: Collaboration / Diversity / Dialogue. Henze, R., Dragićević-Šešić, M. & Rogač Mijatović, L. (eds.).

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

  5. Published

    Anthropomorphe Markengestaltung – Wenn Marken menschlich werden

    Seitz, L. & Bekmeier-Feuerhahn, S., 02.2023, In: Transfer, Werbeforschung & Praxis. 69, 2, p. 48-55 8 p.

    Research output: Journal contributions › Journal articles › Transfer › peer-review

  6. Published

    Deal or no deal? How round vs precise percentage offers and price-ending mimicry affect impasse risk in over 25 million eBay negotiations

    Petrowsky, H. M., Schweinsberg, M., Seitz, L., Funk, B. & Loschelder, D. D., 01.01.2023, In: Journal of Economic Psychology. 94, 10 p., 102584.

    Research output: Journal contributions › Journal articles › Research › peer-review

  7. 2022
  8. Published

    Strategien von Kleinstunternehmen, kleinen und mittleren Unternehmen (KMU) für ein integriertes Online- und Offline-Channel-Marketing

    Sikkenga, J., 12.2022, Integriertes Online- und Offline-Channel-Marketing: Praxisbeispiele und Handlungsempfehlungen für das Omni-Channel-Marketing. Butzer-Strothmann, K. (ed.). Wiesbaden: Springer, p. 299-316 18 p.

    Research output: Contributions to collected editions/works › Chapter

  9. Published

    Can we trust a chatbot like a physician? A qualitative study on understanding the emergence of trust toward diagnostic chatbots

    Seitz, L., Bekmeier-Feuerhahn, S. & Gohil, K., 01.09.2022, In: International Journal of Human Computer Studies. 165, 102848.

    Research output: Journal contributions › Journal articles › Research › peer-review

  10. Published

    Conditions of One-Way and Two-Way Approaches in Strategic Start-Up Communication: A Qualitative Comparative Analysis (QCA)

    Rudeloff, C., Bekmeier-Feuerhahn, S., Sikkenga, J. & Barth, A., 29.03.2022, In: International Journal of Strategic Communication. 16, 2, p. 157-181 25 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  11. Published

    Die Wirkung von Lautsymbolik auf Produktassoziationen und Kaufimpulse

    Federau, S., Seitz, L. & Bekmeier-Feuerhahn, S., 2022, In: Transfer. 68, 4, p. 64-67 4 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  12. 2021
  13. Published

    “Cultural Management and Policy in Latin America“

    Jakob, L., 01.12.2021, In: Kulturpolitische Mitteilungen. 175, 4

    Research output: Journal contributions › Critical reviews › Transfer

  14. Published

    What's on in Arts Marketing Research?

    Holst, C., Myers, E. M. & Bekmeier-Feuerhahn, S., 01.12.2021, In: Journal of Cultural Management and Cultural Policy. 7, 2, p. 201-214 14 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  15. Published

    Empathic Healthcare Chatbots: Comparing the Effects of Emotional Expression and Caring Behavior

    Seitz, L. & Bekmeier-Feuerhahn, S., 2021, ICIS 2021 Proceedings: Building sustainability and resilience with IS: A call for action. AIS eLibrary, 1402

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

  16. Published

    The Advance of Diagnosis Chatbots: Should We First Avoid Distrust Before We Focus on Trust?

    Seitz, L., Woronkow, J., Bekmeier-Feuerhahn, S. & Gohil, K., 2021, ECIS 2021 Proceedings: Human Values Crisis in a Digitizing World. AIS eLibrary, 1185

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

  17. 2020
  18. Published

    Towards a Model for Building Trust and Acceptance of Artificial Intelligence Aided Medical Assessment Systems

    Seitz, L., Bekmeier-Feuerhahn, S., Bontrup, F., Wildt, J. & Gohil, K., 27.05.2020, Proceedings of the 49th EMAC 2020 Annual Conference, Budapest, May 26-29, 2020. Brüssel: European Marketing Academy, 10 p. 64418. (Proceedings of the European Marketing Academy ; vol. 2020).

    Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

  19. Published

    Communication management of start-ups: an empirical analysis of entrepreneurs’ communication and networking success on Facebook

    Pakura, S., Rudeloff, C., Bekmeier-Feuerhahn, S. & Eggers, F., 2020, In: International Journal of Entrepreneurial Venturing. 12, 5, p. 459-489 31 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  20. 2019
  21. Published

    Environmental orientation among nascent and established entrepreneurs: An empirical analysis of differences and their causes

    Hörisch, J., Kollat, J. & Brieger, S. A., 02.08.2019, In: International Journal of Entrepreneurial Venturing. 11, 4, p. 373-393 21 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  22. Published

    Arbeitszufriedenheit als soziales Problemlösen

    Jochims, T., 08.06.2019, In: Arbeit. 28, 2, p. 177-204 28 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  23. Published

    Employees’ perceived benefits from participating in CSR activities and implications for increasing employees engagement in CSR

    Koch, C., Bekmeier-Feuerhahn, S., Bögel, P. M. & Adam, U., 23.05.2019, In: Corporate Communications. 24, 2, p. 303-317 15 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  24. Published

    Online stakeholder dialogue: quo vadis? – An empirical analysis in German-speaking countries

    Hetze, K., Bögel, P. M., Emde, A., Bekmeier-Feuerhahn, S. & Glock, Y., 23.05.2019, In: Corporate Communications. 24, 2, p. 248-268 21 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  25. Published

    Beschäftigungsverhalten mittelständischer Unternehmen

    Martin, A. & Jochims, T., 2019, In: Zeitschrift für KMU und Entrepreneurship. 67, 4, p. 207-234 28 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  26. 2018
  27. Published

    Ambivalenzen in organisationalen Veränderungen: Die Wirkung der Kommunikation auf die Einstellungsbildung

    Helpap, S., Bekmeier-Feuerhahn, S. & Pinkernelle, L., 01.08.2018, In: Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung. 70, 3, p. 209–241 33 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

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