Context matters: Why women are not worse negotiators than men
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Authors
Mastering the art of negotiation is key to being successful in everyday life and in a highly competitive and dynamic professional world. One widespread belief among laypeople is that women are inferior negotiators compared to men. Such gender stereotypes can hold women back from achieving their goals, and ultimately lead to lower income levels and poorer career prospects. But is this stereotype true? Psychological research shows that the influence of gender on negotiation outcomes depends on societal role expectations and negotiation context. Multiple strategies can help to overcome the negative effects of gender stereotyping in negotiations.
Translated title of the contribution | Context matters: Why women are not worse negotiators than men |
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Original language | English |
Journal | The In-Mind |
Volume | 3/2024 |
Issue number | 49 |
ISSN | 1877-5349 |
Publication status | Published - 2024 |
- Psychology