Context matters: Why women are not worse negotiators than men
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In: The In-Mind, Vol. 3/2024, No. 49, 2024.
Research output: Journal contributions › Journal articles › Research › peer-review
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TY - JOUR
T1 - Context matters: Why women are not worse negotiators than men
AU - Burmester, Moritz
AU - Escher, Yannik
AU - Oomen, Danna
AU - Petrowsky, Hannes
PY - 2024
Y1 - 2024
N2 - Mastering the art of negotiation is key to being successful in everyday life and in a highly competitive and dynamic professional world. One widespread belief among laypeople is that women are inferior negotiators compared to men. Such gender stereotypes can hold women back from achieving their goals, and ultimately lead to lower income levels and poorer career prospects. But is this stereotype true? Psychological research shows that the influence of gender on negotiation outcomes depends on societal role expectations and negotiation context. Multiple strategies can help to overcome the negative effects of gender stereotyping in negotiations.
AB - Mastering the art of negotiation is key to being successful in everyday life and in a highly competitive and dynamic professional world. One widespread belief among laypeople is that women are inferior negotiators compared to men. Such gender stereotypes can hold women back from achieving their goals, and ultimately lead to lower income levels and poorer career prospects. But is this stereotype true? Psychological research shows that the influence of gender on negotiation outcomes depends on societal role expectations and negotiation context. Multiple strategies can help to overcome the negative effects of gender stereotyping in negotiations.
KW - Psychology
UR - https://www.in-mind.org/article/context-matters-why-women-are-not-worse-negotiators-than-men
M3 - Journal articles
VL - 3/2024
JO - The In-Mind
JF - The In-Mind
SN - 1877-5349
IS - 49
ER -