Analyzing Talk and Text II: Thematic Analysis
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The Palgrave Handbook of Methods for Media Policy Research. ed. / Hilde Van den Bulck; Manuel Puppis; Karen Donders; Leo Van Audenhove. Cham: Palgrave Macmillan, 2019. p. 385-401.
Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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TY - CHAP
T1 - Analyzing Talk and Text II: Thematic Analysis
AU - Herzog, Christian
AU - Handke, Christian
AU - Hitters, Erik
N1 - Publisher Copyright: © The Editor(s) (if applicable) and The Author(s).
PY - 2019/8/1
Y1 - 2019/8/1
N2 - Thematic analysis (TA) is a popular and foundational method of analyzing qualitative policy data. It is concerned with the identification and analysis of patterns of meaning (themes) and constitutes a widely applicable, cost-effective and flexible tool for exploratory research. More generally, it constitutes a cornerstone of qualitative data analysis. Drawing principally on Braun and Clarke’s (2013, 2006) work, the chapter outlines when the use of this method is suitable and makes practical suggestions about how to plan and conduct TA research. Few policy studies employing TA contain a transparent discussion of research methods. This chapter stresses the importance of research transparency and methodological reflexivity: researchers should not only document what they do; they should also explicitly argue how and why they opted for specific methods and discuss implications for future empirical research.
AB - Thematic analysis (TA) is a popular and foundational method of analyzing qualitative policy data. It is concerned with the identification and analysis of patterns of meaning (themes) and constitutes a widely applicable, cost-effective and flexible tool for exploratory research. More generally, it constitutes a cornerstone of qualitative data analysis. Drawing principally on Braun and Clarke’s (2013, 2006) work, the chapter outlines when the use of this method is suitable and makes practical suggestions about how to plan and conduct TA research. Few policy studies employing TA contain a transparent discussion of research methods. This chapter stresses the importance of research transparency and methodological reflexivity: researchers should not only document what they do; they should also explicitly argue how and why they opted for specific methods and discuss implications for future empirical research.
KW - Media and communication studies
KW - Empirical education research
UR - http://www.scopus.com/inward/record.url?scp=85103188578&partnerID=8YFLogxK
U2 - 10.1007/978-3-030-16065-4_22
DO - 10.1007/978-3-030-16065-4_22
M3 - Contributions to collected editions/anthologies
SN - 978-3-030-16064-7
SP - 385
EP - 401
BT - The Palgrave Handbook of Methods for Media Policy Research
A2 - Van den Bulck, Hilde
A2 - Puppis, Manuel
A2 - Donders, Karen
A2 - Van Audenhove, Leo
PB - Palgrave Macmillan
CY - Cham
ER -