Professorship for Information Systems, in particular E-Business

Organisational unit: Section

  1. 2014
  2. Published

    Kanalübergreifende Werbewirkungsanalyse in Echtzeit

    Funk, B., 2014, Realtime Advertising: Digitales Marketing in Echtzeit: Strategien, Konzepte und Perspektiven. Busch, O. (ed.). Wiesbaden: Gabler Verlag, p. 41-51 11 p.

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesTransfer

  3. Published

    Real-Time-Advertising

    Stange, M. & Funk, B., 2014, In: Wirtschaftsinformatik. 56, 5, p. 335-338 4 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  4. 2013
  5. Published

    A Cross-Industry Analysis of the Spillover Effect in Paid Search Advertising

    Nottorf, F. & Funk, B., 09.2013, In: Electronic Markets. 23, 3, p. 205-216 12 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  6. Published
  7. Published

    Development of a Mobile Application for People with Panic Disorder as augmentation for an Internet-based Intervention

    Kleine Stegemann, S., Ebenfeld, L., Lehr, D., Berking, M. & Funk, B., 2013, 2013 Federated Conference on Computer Science and Information Systems, FedCSIS 2013: Conference on Computer Science and Information Systems. Polskie Towarzystwo Informatyczne, p. 1331-1337 7 p. 6644187. (2013 Federated Conference on Computer Science and Information Systems, FedCSIS 2013).

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  8. Published

    Green Big Data – eine Green IT/Green IS Perspektive auf Big Data

    Hansmann, T., Funk, B. & Niemeyer, P., 2013, IT-gestütztes Ressourcen- und Energiemanagement: Konferenzband zu den 5. BUIS-Tagen. Marx Gómez, J. C., Lang, C. & Wohlgemuth, V. (eds.). Springer Vieweg, p. 455-466 12 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  9. Published

    The Economic Value of Clickstream Data From an Advertiser's Perspective

    Nottorf, F. & Funk, B., 2013, ECIS 2013 Proceedings. Atlanta, GA: AIS eLibrary, 12 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  10. 2012
  11. Published

    The User-Journey in Online Search: An Empirical Study of the Generic-to-Branded Spillover Effect based on User-level Data

    Nottorf, F., Mastel, A. & Funk, B., 01.01.2012, Proceedings of the International Conference on Data Communication Networking, e-Business and Optical Communication Systems, ICETE: DCNET 2012, ICE-B 2012, OPTICS 2012. Obaidat, M. S., Sevillano, J. L., Zhang, Z., Marca, D., van Sinderen, M., Marzo, J. L. & Nicopolitidis, P. (eds.). Science and Technology Publications, Lda (SciTePress), p. 145-154 10 p. (DCNET 2012, ICE-B 2012, OPTICS 2012 - Proceedings of the International Conference on Data Communication Networking, e-Business and Optical Communication Systems, ICETE).

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  12. Published

    An Integrated Case Study of the Concepts and Applications of SAP ERP HCM

    Lehmann, M., Funk, B., Niemeyer, P. & Weidner, S., 2012, Advanced Information Technology in Education. Thaung, K. S. (ed.). Berlin Heidelberg: Springer, p. 117-125 9 p. (Advances in Intelligent and Soft Computing; vol. 126/2012).

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearchpeer-review

  13. Published

    Ein internetbasiertes Programm für Personen mit Diabetes mellitus und komorbider Depression: Konzept und Design einer randomisierten klinischen Studie

    Nobis, S., Lehr, D., Ebert, D. D., Riper, H., Bürckner, D., Cuijpers, P., Funk, B., Becker, A., Snoek, F., Baumeister, H. & Berking, M., 2012, In: Diabetologie und Stoffwechsel. 2012, 7, p. LB_13 1 p.

    Research output: Journal contributionsConference abstract in journalResearchpeer-review

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