A New Generation of CAPI: New Input Techniques and Multi-Media-Features: Is there any improvement in the data?
Publikation: Beiträge in Sammelwerken › Aufsätze in Sammelwerken › Forschung › begutachtet
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Market Research and Information Technology. Application and Innovation . Hrsg. / Bill Blyth. Amsterdam: European Society for Opinion and Market Research (ESOMAR), 1998. S. 57-70.
Publikation: Beiträge in Sammelwerken › Aufsätze in Sammelwerken › Forschung › begutachtet
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RIS
TY - CHAP
T1 - A New Generation of CAPI
T2 - New Input Techniques and Multi-Media-Features: Is there any improvement in the data?
AU - Meier, Gerd
PY - 1998/8/1
Y1 - 1998/8/1
N2 - We hypothesized that differences between input techniques depend on whether an interviewer asks the questions and handles the computer or the interview is conducted as a self-administered interview. We therefore used this interview mode as a second factor and tested if there was a difference in the number of answers between self-administered interviews and interviews conducted by interviewers. We used interviewers who had high typing skills because we thought that the difference between paper-and-pencil interviews and keyboard interviews would disappear when people keying in the data have high typing skills
AB - We hypothesized that differences between input techniques depend on whether an interviewer asks the questions and handles the computer or the interview is conducted as a self-administered interview. We therefore used this interview mode as a second factor and tested if there was a difference in the number of answers between self-administered interviews and interviews conducted by interviewers. We used interviewers who had high typing skills because we thought that the difference between paper-and-pencil interviews and keyboard interviews would disappear when people keying in the data have high typing skills
KW - Business psychology
KW - data Collection
KW - New technologies
KW - Research Design
UR - https://ana.esomar.org/documents/a-new-generation-of-capi
M3 - Contributions to collected editions/anthologies
SN - 92-831-1281-4
SP - 57
EP - 70
BT - Market Research and Information Technology. Application and Innovation
A2 - Blyth, Bill
PB - European Society for Opinion and Market Research (ESOMAR)
CY - Amsterdam
ER -