The relevance of cultural aspects in cross cultural management in multinational companies
Research output: Contributions to collected editions/works › Chapter › peer-review
Authors
Original language | English |
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Title of host publication | Managing Globalization : New Business Models, Strategies and Innovation |
Editors | Demetris Vrontis, Stefano Bresciani, Matteo Rossi |
Number of pages | 27 |
Publisher | Cambridge Scholars Publishing |
Publication date | 01.05.2016 |
Pages | 50-76 |
ISBN (print) | 1-4438-8897-4 , 978-1-4438-8897-4 |
Publication status | Published - 01.05.2016 |
- Business psychology
- Management studies
- Entrepreneurship