Monika Imschloß

Prof. Dr.

  1. 2024
  2. Einfluss sensorischer Reize auf das Kaufverhalten am Point of Sale – Schwerpunkt Musik

    Imschloß, M. (Speaker)

    28.11.2024

    Activity: Talk or presentationtalk or presentation in privat or public eventsTransfer

  3. Konsumverhalten und Lösungsansätze im Fokus der Nachhaltigkeit

    Imschloß, M. (Speaker)

    20.11.2024

    Activity: Talk or presentationtalk or presentation in privat or public eventsTransfer

  4. Fakultät MT allgemein (Organisational unit)

    Imschloß, M. (Member)

    01.10.202430.09.2026

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  5. Musik am Point of Sale

    Imschloß, M. (Speaker)

    01.10.2024

    Activity: Talk or presentationtalk or presentation in privat or public eventsTransfer

  6. Fakultät MT allgemein (Organisational unit)

    Imschloß, M. (Deputy member)

    30.09.202430.09.2026

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  7. Deep Dive: KI im Marketing

    Imschloß, M. (Speaker)

    28.08.2024

    Activity: Talk or presentationtalk or presentation in privat or public eventsTransfer

  8. Fakultät MT allgemein (Organisational unit)

    Imschloß, M. (Member)

    17.05.20242025

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  9. Fakultät MT allgemein (Organisational unit)

    Imschloß, M. (Member)

    01.04.202431.03.2026

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  10. 84. Wissenschaftliche Jahrestagung des Verbandes der Hochschullehrerinnen und Hochschullehrer für Betriebswirtschaft e.V. - VHB 2024

    Imschloß, M. (Organiser), Reihlen, M. (Organiser) & Wenzel, M. (Speaker)

    06.03.202408.03.2024

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  11. Journal of Business Research (Journal)

    Imschloß, M. (Reviewer)

    2024 → …

    Activity: Publication peer-review and editorial workPeer review of publicationenResearch

  12. Leuphana Universität Lüneburg (Organisational unit)

    Imschloß, M. (Chair)

    20242025

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  13. 2023
  14. Fakultät MT allgemein (Organisational unit)

    Imschloß, M. (Deputy member)

    20232026

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  15. 2022
  16. Fakultät MT allgemein (Organisational unit)

    Imschloß, M. (Member)

    202230.09.2026

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  17. Fakultät MT allgemein (Organisational unit)

    Imschloß, M. (Member)

    202230.09.2027

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  18. Leuphana Universität Lüneburg (Organisational unit)

    Imschloß, M. (Chair)

    20222023

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  19. 2019
  20. The Upcycling Effect

    Schulz, M. (Speaker), Imschloß, M. (Coauthor) & Völckner, F. (Coauthor)

    07.2019

    Activity: Talk or presentationConference PresentationsResearch

  21. Continuous Innovation through Modular Upgradeability: How Software Upgrades Affect Consumer Product Valuations

    Wiegand, N. (Speaker), Imschloß, M. (Speaker) & Junc, V. (Speaker)

    20.06.201921.06.2019

    Activity: Talk or presentationConference PresentationsResearch

  22. The Impact of Academic Marketing Research on Practice

    Reinartz, W. J. (Speaker), Wiegand, N. (Coauthor), Imschloß, M. (Coauthor) & Becker, M. (Speaker)

    29.05.2019

    Activity: Talk or presentationConference PresentationsResearch

  23. The Upcycling Effect

    Schulz, M. (Speaker), Imschloß, M. (Coauthor) & Völckner, F. (Coauthor)

    28.05.2019

    Activity: Talk or presentationConference PresentationsResearch

  24. ITB New Luxury Panel: Sensorik, Glück und Luxus

    Imschloß, M. (Speaker)

    07.03.2019

    Activity: Talk or presentationtalk or presentation in privat or public eventsTransfer

  25. The Managerial Relevance of Marketing Research

    Wiegand, N. (Coauthor), Imschloß, M. (Coauthor), Becker, M. (Speaker) & Reinartz, W. J. (Speaker)

    24.01.2019

    Activity: Talk or presentationConference PresentationsResearch

  26. 2018
  27. The Managerial Relevance of Marketing Research

    Reinartz, W. J. (Speaker), Imschloß, M. (Coauthor) & Wiegand, N. (Coauthor)

    04.06.2018

    Activity: Talk or presentationConference PresentationsResearch