The Impact of Academic Marketing Research on Practice

Activity: Talk or presentationConference PresentationsResearch

Werner J. Reinartz - Speaker

Nico Wiegand - Coauthor

Monika Imschloß - Coauthor

Maren Becker - Speaker

    29.05.2019

    Event

    48th Annual Conference of the European Marketing Academy - EMAC 2019

    28.05.1931.05.19

    Hamburg, Hamburg, Germany

    Event: Conference

    Recently viewed

    Researchers

    1. Antje Seidel

    Publications

    1. States and traits
    2. Frontierism and Dystopian Representations of Home in F. Pohl and C. M. Kombluth's The Space Merchants
    3. Overcoming the competitiveness of an intergroup context
    4. Mehrsprachigkeit in der Grundschule
    5. Evaluationbedarf des § 650c BGB
    6. Increasing the accuracy and efficiency of wildlife census with unmanned aerial vehicles
    7. Vocational identity achievement as a mediator of presence of calling and life satisfaction
    8. Die Polizei in gewaltsamen Protestdynamiken
    9. Identity affirmation and social movement support
    10. Topologies of judgement
    11. Immediation as process and practice of signaletic mattering
    12. Transforming knowledge systems for life on Earth
    13. Eco-Controlling for Environmental Management
    14. Shape-shifting
    15. Action and action-regulation in entrepreneurship: Evaluating a student training for promoting entrepreneurship
    16. In vivo degradation of binary magnesium alloys - A long-term study
    17. Materiality at Work
    18. Biological measures to recover nitrogen compounds from liquid and solid streams
    19. Exnovation as a necessary factor in successful energy transitions
    20. The Contribution of Education for Sustainable Development in Promoting Sustainable Water Use
    21. Voluntary carbon offsetting schemes for aviation
    22. "A letter as by Us"
    23. Die Kraft der Schieberegler oder welche didaktischen Möglichkeiten stecken in der dynamischen Mathematik
    24. Coherence in mathematics teacher education
    25. Exports, R&D and Productivity: A test of the Bustos-model with German enterprise data
    26. Opening Universities for Lifelong Learning and the Challenge of Diversity Management