Monika Imschloß

Prof. Dr.

  1. 2025
  2. Accepted/In press

    Using LLMs in sensory service research: initial insights and perspectives

    Imschloss, M., Sarstedt, M., Adler, S. J. & Cheah, J. H., 2025, (Accepted/In press) In: Service Industries Journal. 22 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  3. 2024
  4. Published

    Multisensory Design of Retail Environments: Vision, Sound, and Scent

    Sarstedt, M., Imschloß, M. & Adler, S. J., 26.11.2024, Zweite Auflage ed. Wiesbaden: Springer Fachmedien. 83 p. (Science meets Practice)

    Research output: Books and anthologiesBook

  5. Published

    Value creation in post-pandemic retailing: a conceptual framework and implications

    Imschloß, M. & Schwemmle, M., 08.2024, In: Journal of Business Economics : JBE. 94, 6, p. 851-889 39 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  6. 2023
  7. Published

    The Managerial Relevance of Marketing Science: Properties and Genesis

    Schauerte, N., Becker, M., Imschloß, M., Wichmann, J. R. K. & Reinartz, W. J., 01.12.2023, In: International Journal of Research in Marketing. 40, 4, p. 801-822 22 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  8. Published
  9. Published

    Multisensory Design of Retail Environments: Vision, Sound, and Scent

    Sarstedt, M., Imschloß, M. & Adler, S. J., 01.01.2023, Wiesbaden: Springer Fachmedien. 72 p. (Science meets Practice)

    Research output: Books and anthologiesBook

  10. 2022
  11. Published

    Multisensorisches Design von Verkaufsumgebungen: Sehen, Hören, Riechen

    Sarstedt, M., Imschloß, M. & Adler, S., 29.09.2022, 1. ed. Wiesbaden : Springer Gabler. 74 p. (Science meets Practice)

    Research output: Books and anthologiesBook

  12. 2021
  13. Do You Like What You (Can't) See? The Differential Effects of Hardware and Software Upgrades on High-Tech Product Evaluations

    Wiegand, N. & Imschloss, M., 01.11.2021, In: Journal of Interactive Marketing. 56, 1, p. 18-40 23 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  14. 2019
  15. Feel the Music! Exploring the Cross-modal Correspondence between Music and Haptic Perceptions of Softness

    Imschloss, M. & Kuehnl, C., 01.12.2019, In: Journal of Retailing. 95, 4, p. 158-169 12 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  16. The impact of digital transformation on the retailing value chain

    Reinartz, W., Wiegand, N. & Imschloss, M., 01.09.2019, In: International Journal of Research in Marketing. 36, 3, p. 350-366 17 p.

    Research output: Journal contributionsJournal articlesResearchpeer-review

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