The Managerial Relevance of Marketing Research

Activity: Talk or presentationConference PresentationsResearch

Nico Wiegand - Coauthor

Monika Imschloß - Coauthor

Maren Becker - Speaker

Werner J. Reinartz - Speaker

    24.01.2019

    Event

    Tagung der Kommission Marketing im VHB 2019

    24.01.1925.01.19

    Karlsruhe, Baden-Württemberg, Germany

    Event: Conference