Reality TV Reloaded: YouTube as a new mass medium

Publikation: Beiträge in ZeitschriftenZeitschriftenaufsätzeForschung

Authors

“Broadcast Yourself” is the slogan of the world’s largest online video platform,
YouTube, a destination of choice for amateur directors, classic TV fans and would-be celebrities of all types. Advertisers and large media companies, however, have also begun to recognise the power of this mass medium.
OriginalspracheEnglisch
ZeitschriftPraxis Englisch
Ausgabenummer5
Seiten (von - bis)36
Anzahl der Seiten1
ISSN1865-4010
PublikationsstatusErschienen - 2009
Extern publiziertJa

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