Sigrid Bekmeier-Feuerhahn

Prof. Dr.

  1. 2025
  2. Future Skills Symposium,

    Bekmeier-Feuerhahn, S. (Speaker)

    30.09.202502.10.2025

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  3. Understanding Audience Perception in Innovative Concert Formats: Transformative Learning Through Aesthetic Experiences?

    Jakob, L. (Speaker) & Bekmeier-Feuerhahn, S. (Speaker)

    26.06.2025

    Activity: Talk or presentationConference PresentationsResearch

  4. 2024
  5. Jahrestagung der Forschungsgruppe Konsum & Verhalten 2024

    Bekmeier-Feuerhahn, S. (Participant)

    19.09.202421.09.2024

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  6. College (Organisational unit)

    Bekmeier-Feuerhahn, S. (Coordinator)

    01.04.202431.03.2026

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  7. 2023
  8. 5th International Conference of the Sustainable Consumption Research and Action Initiative (SCORAI), 21st European Roundtable on Sustainable Consumption and Production (ERSCP)

    Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    05.07.202308.07.2023

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  9. 5th Producto Lifetimes and the Environment Conference (PLATE 2023): Gender roles as barriers to sustainable fashion lifetimes. How a deconstruction of norms can exted the use phase of garments.

    Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    31.05.202302.06.2023

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  10. Fakultät MT allgemein (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    01.04.202331.03.2026

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  11. 2022
  12. Sex differences in (un-)sustainable clothing consumption: Implications for CSR communication

    Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    14.09.202216.09.2022

    Activity: Talk or presentationConference PresentationsResearch

  13. Fakultät MT allgemein (Organisational unit)

    Bekmeier-Feuerhahn, S. (Member)

    01.04.202231.03.2026

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  14. 2021
  15. The Advance of Diagnosis Chatbots: Should We First Avoid Distrust Before We Focus on Trust?

    Seitz, L. (Speaker), Woronkow, J. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Gohil, K. (Coauthor)

    16.06.2021

    Activity: Talk or presentationConference PresentationsResearch

  16. 2020
  17. "Gender Inequality as Structural Barrier to Sustainable Clothing Consumption. Empirical Evidence from Germany."

    Wallaschkowski, S. (presenter), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    18.08.202021.08.2020

    Activity: Talk or presentationPresentations (poster etc.)Research

  18. "Gender Inequality as Barrier to Sustainable Clothing Consumption. Empirical Evidence from Germany"

    Wallaschkowski, S. (presenter), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    10.06.202012.06.2020

    Activity: Talk or presentationPresentations (poster etc.)Research

  19. 13. Jahrestagung Fachverband Kultutmanagement - 2020

    Bekmeier-Feuerhahn, S. (Participant)

    23.01.202025.01.2020

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  20. 50. Jahrestagung der Kommission Marketing - 2020

    Bekmeier-Feuerhahn, S. (Participant)

    23.01.202025.01.2020

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  21. 2019
  22. Leuphana Universität Lüneburg (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    09.20192020

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  23. Leuphana Universität Lüneburg (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    20192020

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  24. 2018
  25. Jahrestreffen der Forschungsgruppe Konsum & Verhalten - 2018

    Bekmeier-Feuerhahn, S. (Organiser) & Schütz, M. L. (Moderator)

    20.09.201822.09.2018

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  26. "Exploring Gender Stereotypes and Gender Role Expectations in Clothing Consumption"

    Wallaschkowski, S. (Speaker), Niehuis, E. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    09.07.201812.07.2018

    Activity: Talk or presentationConference PresentationsResearch

  27. "Value Orientations as Predictors for Sustainable Clothing Consumption"

    Niehuis, E. (Speaker), Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    09.07.201812.07.2018

    Activity: Talk or presentationConference PresentationsResearch

  28. 3rd International Conference of the Sustainable Fashion Consumption Research and Action Initiative 2018

    Wallaschkowski, S. (Speaker), Niehuis, E. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    27.06.201830.06.2018

    Activity: Talk or presentationPresentations (poster etc.)Research

  29. "Gender Specific Values in Sustainable Clothing Consumption"

    Niehuis, E. (Speaker), Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    27.06.201830.06.2018

    Activity: Talk or presentationConference PresentationsResearch

  30. 47th Annual Conference of European Marketing Academy - EMAC 2018

    Batt, V. (Participant) & Bekmeier-Feuerhahn, S. (Participant)

    30.05.201801.06.2018

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  31. "Commited by Tradition. Value Orientations as Influencing Factors in Sustainable Clothing Consumption"

    Niehuis, E. (Speaker), Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    29.05.201801.06.2018

    Activity: Talk or presentationPresentations (poster etc.)Research

  32. Deeper Insights into Different Consumer Perceptions of CSR Communication: Germany vs. United States vs. China

    Batt, V. (Speaker) & Bekmeier-Feuerhahn, S. (Speaker)

    29.05.2018

    Activity: Talk or presentationConference PresentationsResearch

  33. "Exploring Gender Stereotypes in Clothing Consumption from a Sustainability Marketing Persepective"

    Wallaschkowski, S. (Speaker), Niehuis, E. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)

    29.05.201801.06.2018

    Activity: Talk or presentationPresentations (poster etc.)Research

  34. Fakultät MT allgemein (Organisational unit)

    Bekmeier-Feuerhahn, S. (Deputy member)

    01.04.201831.03.2022

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  35. Leuphana Universität Lüneburg (Organisational unit)

    Bekmeier-Feuerhahn, S. (Member)

    2018 → …

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  36. Leuphana Universität Lüneburg (Organisational unit)

    Bekmeier-Feuerhahn, S. (Member)

    20182019

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  37. Professional School (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    2018 → …

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  38. School of Management and Technology (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    201831.03.2022

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  39. 2017
  40. Mythos Publikum

    Bekmeier-Feuerhahn, S. (Speaker)

    05.12.201706.12.2017

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  41. Cultural differences in the credibility of cause-related marketing campaigns - A German-Chinese comparison

    Bögel, P. M. (presenter) & Bekmeier-Feuerhahn, S. (Coauthor)

    21.09.201723.09.2017

    Activity: Talk or presentationPresentations (poster etc.)Research

  42. Cultural Differences in the Credibility of Cause-Related Marketing Campaigns – A German-Chinese Comparison

    Bögel, P. M. (presenter), Cotton-Chan, V. Y. K. (Coauthor), Ulsamer, L. (Coauthor) & Bekmeier-Feuerhahn, S. (Coauthor)

    21.09.201723.09.2017

    Activity: Talk or presentationConference PresentationsResearch

  43. Online CSR communication in German-speaking countries ('DACH-region')

    Hetze, K. (presenter), Bekmeier-Feuerhahn, S. (Coauthor), Glock, Y. (Coauthor) & Bögel, P. M. (Coauthor)

    21.09.201723.09.2017

    Activity: Talk or presentationPresentations (poster etc.)Research

  44. Satisfying employees' needs by doing good? Employees' perceived benefits by participating in CSR

    Koch, C. (presenter), Bekmeier-Feuerhahn, S. (Coauthor), Bögel, P. M. (Speaker) & Adam, U. (Coauthor)

    21.09.201723.09.2017

    Activity: Talk or presentationConference PresentationsResearch

  45. The Heterogeneity of Sustainability Attitudes: Findings from a Cross-Country Study

    Bögel, P. M. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor), Brstilo Lovric, I. (Coauthor) & Sippel, C. (Coauthor)

    30.08.201701.09.2017

    Activity: Talk or presentationConference PresentationsResearch

  46. Annual Conference of the European Marketing Academy - EMAC 2017

    Niehuis, E. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Wallaschkowski, S. (Coauthor)

    23.05.201726.05.2017

    Activity: Talk or presentationPresentations (poster etc.)Research

  47. Institute of Management and Organization (Organisational unit)

    Bekmeier-Feuerhahn, S. (Member)

    20172022

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  48. 2016
  49. DERMARKENTAG2016

    Ober-Heilig, N. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Kollat, J. (Coauthor)

    29.09.201630.09.2016

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  50. 20th EMAN Conference 2016

    Hetze, K. (Speaker), Bögel, P. M. (Speaker) & Bekmeier-Feuerhahn, S. (Coauthor)

    22.09.201623.09.2016

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  51. 7th International Conference on Corporate Sustainability and Responsibility

    Hetze, K. (Speaker), Bögel, P. M. (Coauthor) & Bekmeier-Feuerhahn, S. (Coauthor)

    14.09.201616.09.2016

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  52. School of Management and Technology (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    13.07.2016

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  53. College (Organisational unit)

    Bekmeier-Feuerhahn, S. (Coordinator)

    01.04.201631.03.2017

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  54. School of Management and Technology (Organisational unit)

    Bekmeier-Feuerhahn, S. (Deputy member)

    02.2016 → …

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  55. College (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    2016 → …

    Activity: MembershipAcademic councils, panels and committeesEducation

  56. School of Management and Technology (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    2016 → …

    Activity: MembershipAcademic councils, panels and committeesEducation

  57. School of Management and Technology (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    2016 → …

    Activity: MembershipAcademic councils, panels and committeesEducation

  58. School of Management and Technology (Organisational unit)

    Bekmeier-Feuerhahn, S. (Chair)

    2016 → …

    Activity: MembershipAcademic councils, panels and committeesEducation

  59. 2015
  60. Kulturmarketing: Theorien, Strategien und Gestaltungsinstrumente

    Bekmeier-Feuerhahn, S. (Lecturer)

    13.11.201512.12.2015

    Activity: Talk or presentationGuest lecturesEducation

  61. 22. Jahrestagung der DGPuK-Fachgruppe PR und Organisationskommunikation - 2015

    Bekmeier-Feuerhahn, S. (Speaker), Rudeloff, C. (Speaker), Kollat, J. (Coauthor) & Sikkenga, J. (Coauthor)

    05.11.201507.11.2015

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  62. Cross-cultural differences in consumers' perception of the credibility of cause-related marketing (CRM) campaigns

    Bögel, P. M. (presenter), Bekmeier-Feuerhahn, S. (Coauthor) & Hannemann, E.-S. (Coauthor)

    17.09.201519.09.2015

    Activity: Talk or presentationPresentations (poster etc.)Research

  63. How stakeholder characteristics influence the perception and evaluation of CSR communication: a mixed-method approach to communication reception

    Bögel, P. M. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)

    02.06.201505.06.2015

    Activity: Talk or presentationConference PresentationsResearch

  64. Perspectives on sustainable consumption - SCP 2015

    Bögel, P. M. (Participant), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)

    20.04.201524.04.2015

    Activity: Participating in or organising an academic or articstic eventExternal workshops, courses, seminarsResearch

  65. CSR communcation: trigger of crisis risk?

    Herbrik, R. (Speaker), Bögel, P. M. (Speaker) & Bekmeier-Feuerhahn, S. (Coauthor)

    20.02.201521.02.2015

    Activity: Talk or presentationConference PresentationsResearch

  66. Influence of prior-held beliefs on consumers' evaluation of CSR reports

    Herbrik, R. (Speaker), Bögel, P. M. (Speaker), Herbrik, R. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)

    20.02.201521.02.2015

    Activity: Talk or presentationConference PresentationsResearch

  67. 9. Jahrestagung des Fachverbandes Kulturmanagement - 2015

    Bekmeier-Feuerhahn, S. (Organiser)

    15.01.201517.01.2015

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  68. Zeitschrift für Kulturmanagement: Kunst, Politik, Wirtschaft und Gesellschaft (Journal)

    Bekmeier-Feuerhahn, S. (Reviewer)

    01.2015

    Activity: Publication peer-review and editorial workPeer review of publicationenTransfer

  69. 2014
  70. Lost in CSR communication: Stakeholders' lack of knowledge about sustainability issues and resulting implications for CSR communication

    Bögel, P. M. (Speaker), Herbrik, R. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)

    08.10.201409.10.2014

    Activity: Talk or presentationConference PresentationsResearch

  71. 43rd Annual Conference of the European Marketing Academy - EMAC 2014

    Bögel, P. M. (presenter), Bekmeier-Feuerhahn, S. (Coauthor) & Heinen, A. (Coauthor)

    03.06.201406.06.2014

    Activity: Talk or presentationPresentations (poster etc.)Research

  72. Marketing of Public and Non-Profit Organisations Understanding Audiences and how to Persuade them in Public and NPO

    Bekmeier-Feuerhahn, S. (Speaker)

    03.06.201406.06.2014

    Activity: Talk or presentationConference PresentationsResearch

  73. “No Goal Conflict!” Using experience design in museums to achieve marketing objectives in combination with their institutional objectives

    Ober-Heilig, N. (Speaker) & Bekmeier-Feuerhahn, S. (Coauthor)

    03.06.201406.06.2014

    Activity: Talk or presentationConference PresentationsResearch

  74. 8. Jahrestagung des Fachverbandes Kulturmanagement 2014

    Bekmeier-Feuerhahn, S. (Organiser)

    16.01.201418.01.2014

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  75. 2013
  76. Doktorandenwerkstatt 2013

    Bekmeier-Feuerhahn, S. (Organiser), Helpap, S. (Participant), Adam, U. (Participant), Ober-Heilig, N. (Participant), Heinen, A. (Participant) & Bögel, P. M. (Participant)

    07.11.201309.11.2013

    Activity: Participating in or organising an academic or articstic eventExternal workshops, courses, seminarsResearch

  77. Zu schön um wahr zu sein

    Heinen, A. (Oral presentation) & Bekmeier-Feuerhahn, S. (Oral presentation)

    29.10.2013

    Activity: Talk or presentationGuest lecturesTransfer

  78. 6. Jahrestagung des Fachverbands für Kulturmanagement - 2013

    Bekmeier-Feuerhahn, S. (Organiser)

    17.01.201319.01.2013

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  79. 2012
  80. 6. Jahrestagung des Fachverbandes für Kulturmanagement 2012

    Bekmeier-Feuerhahn, S. (Organiser)

    12.01.201214.01.2012

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  81. Nutzen von Social-Media-Einsatz in Kleinen Mittelständischen Unternehmen

    Sikkenga, J. (Speaker), Adam, U. (Speaker) & Bekmeier-Feuerhahn, S. (Speaker)

    2012

    Activity: Talk or presentationGuest lecturesTransfer

  82. 2011
  83. 5. Jahrestagung des Fachverbandes für Kulturmanagement 2011

    Bekmeier-Feuerhahn, S. (Organiser)

    13.01.201115.01.2011

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  84. 2010
  85. School of Management and Technology (Organisational unit)

    Bekmeier-Feuerhahn, S. (Full member)

    01.10.201002.2016

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  86. 3. Arbeitstagung des Fachverbandes für Kulturmanagement - 2010

    Bekmeier-Feuerhahn, S. (Organiser)

    15.01.201016.01.2010

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  87. Leipziger Universitätsverlag und Akademische Verlagsanstalt AVA (Publisher)

    Bekmeier-Feuerhahn, S. (Editor)

    2010 → …

    Activity: Publication peer-review and editorial workEditor of seriesResearch

  88. Wann empfehlen Besucher Kulturveranstaltungen weiter und warum tun sie dieses?

    Sikkenga, J. (Speaker) & Bekmeier-Feuerhahn, S. (Speaker)

    2010

    Activity: Talk or presentationGuest lecturesTransfer

  89. 2009
  90. Graduate School (Organisational unit)

    Bekmeier-Feuerhahn, S. (Coordinator)

    10.200930.09.2023

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  91. 3. Jahrestagung des Fachverbandes für Kulturmanagement - 2009

    Bekmeier-Feuerhahn, S. (Organiser)

    16.01.200917.01.2009

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  92. transcript Verlag (Publisher)

    Bekmeier-Feuerhahn, S. (Editor)

    20092014

    Activity: Publication peer-review and editorial workEditor of seriesResearch

  93. 2008
  94. 2. Jahrestagung des Fachverbandes für Kulturmanagement - 2008

    Bekmeier-Feuerhahn, S. (Organiser)

    18.01.200819.01.2008

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  95. 2006
  96. Arbeitstagung Kulturmanagement - 2006

    Bekmeier-Feuerhahn, S. (Organiser)

    07.12.200609.12.2006

    Activity: Participating in or organising an academic or articstic eventConferencesTransfer

  97. 2004
  98. Jahrestagung der Forschungsgruppe Konsum und Verhalten - 2004

    Bekmeier-Feuerhahn, S. (Organiser)

    24.09.200426.09.2004

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  99. 2001
  100. Springer Verlag (Publisher)

    Bekmeier-Feuerhahn, S. (Editor)

    2001 → …

    Activity: Publication peer-review and editorial workEditor of seriesResearch

  101. 1993
  102. Absatztheorie

    Bekmeier-Feuerhahn, S. (Speaker)

    1993

    Activity: Talk or presentationGuest lecturesEducation