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Cultural Differences in the Credibility of Cause-Related Marketing Campaigns – A German-Chinese Comparison

Activity: Talk or presentation › Conference Presentations › Research

Paula Maria Bögel - presenter

Valentina Yee Kwan Cotton-Chan - Coauthor

L. Ulsamer - Coauthor

Sigrid Bekmeier-Feuerhahn - Coauthor

21.09.2017 → 23.09.2017

Event

4th International CSR Communication Conference - CSRCOM2017

21.09.17 → 23.09.17

Wien, Austria

Event: Conference

Related by researcher

College (Organisational unit)

Sigrid Bekmeier-Feuerhahn (Coordinator)

01.04.2024 → 31.03.2026

Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees

5th International Conference of the Sustainable Consumption Research and Action Initiative (SCORAI), 21st European Roundtable on Sustainable Consumption and Production (ERSCP)

Stephan Wallaschkowski (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)

05.07.2023 → 08.07.2023

Activity: Participating in or organising an academic or articstic event › Conferences › Research

5th Producto Lifetimes and the Environment Conference (PLATE 2023): Gender roles as barriers to sustainable fashion lifetimes. How a deconstruction of norms can exted the use phase of garments.

Stephan Wallaschkowski (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)

31.05.2023 → 02.06.2023

Activity: Participating in or organising an academic or articstic event › Conferences › Research

Fakultät MT allgemein (Organisational unit)

Sigrid Bekmeier-Feuerhahn (Chair)

01.04.2023 → 31.03.2024

Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees

Sex differences in (un-)sustainable clothing consumption: Implications for CSR communication

Stephan Wallaschkowski (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)

14.09.2022 → 16.09.2022

Activity: Talk or presentation › Conference Presentations › Research

Fakultät MT allgemein (Organisational unit)

Sigrid Bekmeier-Feuerhahn (Member)

01.04.2022 → 31.03.2026

Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees

The Advance of Diagnosis Chatbots: Should We First Avoid Distrust Before We Focus on Trust?

Lennart Seitz (Speaker), Julia Woronkow (Coauthor), Sigrid Bekmeier-Feuerhahn (Coauthor) & Krutika Gohil (Coauthor)

16.06.2021

Activity: Talk or presentation › Conference Presentations › Research

"Gender Inequality as Structural Barrier to Sustainable Clothing Consumption. Empirical Evidence from Germany."

Stephan Wallaschkowski (presenter), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)

18.08.2020 → 21.08.2020

Activity: Talk or presentation › Presentations (poster etc.) › Research

"Gender Inequality as Barrier to Sustainable Clothing Consumption. Empirical Evidence from Germany"

Stephan Wallaschkowski (presenter), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)

10.06.2020 → 12.06.2020

Activity: Talk or presentation › Presentations (poster etc.) › Research

13. Jahrestagung Fachverband Kultutmanagement - 2020

Sigrid Bekmeier-Feuerhahn (Participant)

23.01.2020 → 25.01.2020

Activity: Participating in or organising an academic or articstic event › Conferences › Research