Professorship of Business Management, in Particular Strategic Management

Organisational unit: Section

Organisation profile

The Otto Group Chair of Strategic Management directed by Prof. Dr. Markus Reihlen focusses its research and teaching activities on various areas of management, in particular strategic and international management, entrepreneurship, organization design, and the management of professional service firms. Our research and teaching agenda is best described as interdisciplinary embedded in various local, national, and international networks. We work with a broad range of theoretical frameworks from sociology, economics, and organizational psychology. Our teaching philosophy reflects the interests in situated and collaborative learning. Instead of applying the frontal teaching method, we prefer student-centered teaching that encourages critical reflection and learning by both students and instructors.
The Otto Group Chair contributes to various teaching programs for undergraduate, graduate, and doctorate students at Leuphana University of Lüneburg. Among others, the chair is in charge of the extra-occupational MBA in Strategic Management for future leaders at the Otto Group and is involved in various university-industry-cooperations with companies.

Continuing education products

The international MBA in Strategic Management - a programme for Professionals

Business Development, Corporate Development and Strategy are combined with one another in the MBA Programme in Strategic Management.

The programme will familiarise you with classic theories of business development and strategic management while teaching you how to successfully apply the methods and tools of a manager internationally. Within the context of your own career experience, you will be encouraged to adopt different points of view as you reflect on factors relevant to success in general management and strategic management in particular, together with corporate development. The MBA Programme in Strategic Management takes a targeted approach to developing your personal and substantive skills further, so that you can approach situations not as invariable givens but as opportunities in which to seize the initiative and actively take charge.

English-language instruction in the MBA Programme in Strategic Management was originally developed in co-operation with the Otto Group under academic supervision of Leuphana University and has been accredited by FIBAA as exceeding the relevant quality requirements. From April 2013, the MBA in Strategic Management will also be available for external applicants as well as for employees of other co-operation partners.

  1. 2012
  2. Published

    Handbook of Research on Entrepreneurship in Professional Services

    Reihlen, M. (ed.) & Werr, A. (ed.), 2012, Edward Elgar Publishing. 416 p.

    Research output: Books and anthologiesBook

  3. Published

    Institutional Entrepreneurship: A Literature Review and Analysis of the Maturing Consulting Field

    Smets, M. & Reihlen, M., 2012, Lüneburg: Otto Group Lehrstuhl für Strategisches Management an der Leuphana Universität Lüneburg, 39 p. (Discussion paper series; no. 6).

    Research output: Working paperWorking papers

  4. Published

    Organizational Context and Collaboration on International Projects: The case of a Professional Service Firm

    Klimkeit, D., 2012, Lüneburg: Otto Group Lehrstuhl für Strategisches Management an der Leuphana Universität Lüneburg, 27 p. (Discussion paper series; no. 7).

    Research output: Working paperWorking papers

  5. Published

    Preface

    Reihlen, M. & Werr, A., 2012, Handbook of Research on Entrepreneurship in Professional Services. Reihlen, M. & Werr, A. (eds.). Cheltenham: Edward Elgar Publishing, p. xv-xvi 2 p.

    Research output: Contributions to collected editions/worksOtherResearch

  6. Published

    Professional Service Firms, Knowledge-based Competition, and the Heterachical Organization

    Reihlen, M. & Mone, M. A., 2012, Lüneburg: Otto Group Lehrstuhl für Strategisches Management an der Leuphana Universität Lüneburg, 30 p. (Discussion paper series; no. 5).

    Research output: Working paperWorking papers

  7. Published

    Professional Service Firms, Knowledge-based Competition and the Heterarchical Organization Form

    Reihlen, M. & Mone, M., 2012, Handbook of Research on Entrepreneurship in Professional Services. Reihlen, M. & Werr, A. (eds.). 1. ed. Cheltenham, U.K.: Edward Elgar Publishing, p. 107-126 20 p.

    Research output: Contributions to collected editions/worksChapterpeer-review

  8. Published

    Towards a Multi-Level Approach to Studying Entrepreneurship in Professional Services

    Reihlen, M. & Werr, A., 2012, Handbook of Research on Entrepreneurship in Professional Services. Reihlen, M. & Werr, A. (eds.). 1. ed. Cheltenham, U.K.: Edward Elgar Publishing, p. 3-20 18 p.

    Research output: Contributions to collected editions/worksChapterpeer-review

  9. Published

    Towards a Multi-Level Approach to Studying Entrepreneurship in Professional Services

    Reihlen, M. & Werr, A., 2012, Lüneburg: Otto Group Lehrstuhl für Strategisches Management an der Leuphana Universität Lüneburg, 27 p. (Arbeitspapier : Discussion paper; no. 4).

    Research output: Working paperWorking papers

  10. 2011
  11. Published

    Einführung in das Logistik-Management: Prozesse - Strukturen - Anwendungen

    Wegner, U. & Wegner, K., 2011, 2. ed. Wiesbaden: Gabler Verlag. 298 p.

    Research output: Books and anthologiesMonographsEducationpeer-review

  12. Published

    Managementpraxis: drei Geschäftsführer international erfolgreicher MIttelständler im Interview

    Wegner, U. & von der Oelsnitz, D., 2011, In: Zeitschrift für Management. 6, 1, p. 83-86 4 p.

    Research output: Journal contributionsOther (editorial matter etc.)Transfer

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