TY - JOUR

T1 - Institutional entrepreneurship for responsible digital innovation

T2 - The case of corporate digital responsibility

AU - Trittin-Ulbrich, Hannah

AU - Böckel, Alexa

N1 - We thank the Robert Bosch Stiftung for the generous funding of the workshop series “Digitalization and Sustainability: A European Perspective,” which helped with the data collection process. Hannah Trittin‐Ulbrich further acknowledges the financial support of the Dr. Theo and Friedl Schöller Research Center for Business and Society. We further thank Nicolas Markert for his support in preparing the data for analysis. Publisher Copyright: © 2022 The Authors. Creativity and Innovation Management published by John Wiley & Sons Ltd.

PY - 2022/9/1

Y1 - 2022/9/1

N2 - How does responsible digital innovation become an accepted and desired innovation practice for businesses? Drawing on the case of Corporate Digital Responsibility (CDR), we study how institutional entrepreneurs across different fields construct CDR as an issue to legitimize corporate commitment to responsible digital innovation. Our qualitative study from Germany suggests that institutional entrepreneurship for responsible digital innovation entails the discursive, relational and material legitimation of responsible digital innovation through the issue of CDR. The findings of this study enrich institutional research on digital innovation by shedding light on the field-level construction of responsible digital innovation through Corporate Digital Responsibility. We further extend existing CDR frameworks by detailing the multi-stakeholder efforts that may shape a firm's approach to CDR, as well as by revealing additional topics associated with the issue. We highlight the theoretical and practical implications of our research.

AB - How does responsible digital innovation become an accepted and desired innovation practice for businesses? Drawing on the case of Corporate Digital Responsibility (CDR), we study how institutional entrepreneurs across different fields construct CDR as an issue to legitimize corporate commitment to responsible digital innovation. Our qualitative study from Germany suggests that institutional entrepreneurship for responsible digital innovation entails the discursive, relational and material legitimation of responsible digital innovation through the issue of CDR. The findings of this study enrich institutional research on digital innovation by shedding light on the field-level construction of responsible digital innovation through Corporate Digital Responsibility. We further extend existing CDR frameworks by detailing the multi-stakeholder efforts that may shape a firm's approach to CDR, as well as by revealing additional topics associated with the issue. We highlight the theoretical and practical implications of our research.

KW - corporate digital responsibility (CDR)

KW - digital innovation

KW - institutional entrepreneurship

KW - legitimacy

KW - responsible digital innovation

KW - Management studies

UR - http://www.scopus.com/inward/record.url?scp=85132591528&partnerID=8YFLogxK

UR - https://www.mendeley.com/catalogue/3aee1a6d-1bd0-3880-a253-017edeed1aa9/

U2 - 10.1111/caim.12513

DO - 10.1111/caim.12513

M3 - Journal articles

AN - SCOPUS:85132591528

VL - 31

SP - 447

EP - 459

JO - Creativity and Innovation Management

JF - Creativity and Innovation Management

SN - 0963-1690

IS - 3

M1 - 3

ER -