Reality TV Reloaded: YouTube as a new mass medium
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In: Praxis Englisch, No. 5, 2009, p. 36.
Research output: Journal contributions › Journal articles › Research
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}
RIS
TY - JOUR
T1 - Reality TV Reloaded
T2 - YouTube as a new mass medium
AU - Schmidt, Torben
PY - 2009
Y1 - 2009
N2 - “Broadcast Yourself” is the slogan of the world’s largest online video platform,YouTube, a destination of choice for amateur directors, classic TV fans and would-be celebrities of all types. Advertisers and large media companies, however, have also begun to recognise the power of this mass medium.
AB - “Broadcast Yourself” is the slogan of the world’s largest online video platform,YouTube, a destination of choice for amateur directors, classic TV fans and would-be celebrities of all types. Advertisers and large media companies, however, have also begun to recognise the power of this mass medium.
KW - English
M3 - Journal articles
SP - 36
JO - Praxis Englisch
JF - Praxis Englisch
SN - 1865-4010
IS - 5
ER -