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Monika Imschloß

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Prof. Dr. Monika Imschloß

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    1. 2024
    2. Published

      Multisensory Design of Retail Environments: Vision, Sound, and Scent

      Sarstedt, M., Imschloß, M. & Adler, S. J., 26.11.2024, Zweite Auflage ed. Wiesbaden: Springer Fachmedien. 83 p. (Science meets Practice)

      Research output: Books and anthologies › Book

    3. Published

      Value creation in post-pandemic retailing: a conceptual framework and implications

      Imschloß, M. & Schwemmle, M., 08.2024, In: Journal of Business Economics : JBE. 94, 6, p. 851-889 39 p.

      Research output: Journal contributions › Journal articles › Research › peer-review

    4. 2023
    5. Published

      The Managerial Relevance of Marketing Science: Properties and Genesis

      Schauerte, N., Becker, M., Imschloß, M., Wichmann, J. R. K. & Reinartz, W. J., 01.12.2023, In: International Journal of Research in Marketing. 40, 4, p. 801-822 22 p.

      Research output: Journal contributions › Journal articles › Research › peer-review

    6. Published

      Wie suchst du so? Wie Sprachtechnologie den Suchprozess verändert und warum gesprochene Suchanfragen zu besseren Suchergebnissen führen.

      Imschloß, M., 11.2023, In: Absatzwirtschaft. 2023, 11, p. 48 1 p.

      Research output: Journal contributions › Journal articles › Transfer

    7. Published

      Multisensory Design of Retail Environments: Vision, Sound, and Scent

      Sarstedt, M., Imschloß, M. & Adler, S. J., 01.01.2023, Wiesbaden: Springer Fachmedien. 72 p. (Science meets Practice)

      Research output: Books and anthologies › Book

    8. 2022
    9. Published

      Multisensorisches Design von Verkaufsumgebungen: Sehen, Hören, Riechen

      Sarstedt, M., Imschloß, M. & Adler, S., 29.09.2022, 1. ed. Wiesbaden : Springer Gabler. 74 p. (Science meets Practice)

      Research output: Books and anthologies › Book

    10. 2021

    11. Do You Like What You (Can't) See? The Differential Effects of Hardware and Software Upgrades on High-Tech Product Evaluations

      Wiegand, N. & Imschloss, M., 01.11.2021, In: Journal of Interactive Marketing. 56, 1, p. 18-40 23 p.

      Research output: Journal contributions › Journal articles › Research › peer-review

    12. 2019

    13. Feel the Music! Exploring the Cross-modal Correspondence between Music and Haptic Perceptions of Softness

      Imschloss, M. & Kuehnl, C., 01.12.2019, In: Journal of Retailing. 95, 4, p. 158-169 12 p.

      Research output: Journal contributions › Journal articles › Research › peer-review

    14. The impact of digital transformation on the retailing value chain

      Reinartz, W., Wiegand, N. & Imschloss, M., 01.09.2019, In: International Journal of Research in Marketing. 36, 3, p. 350-366 17 p.

      Research output: Journal contributions › Journal articles › Research › peer-review

    15. 2018

    16. How mobile app design impacts user responses to mixed self-tracking outcomes: Randomized online experiment to explore the role of spatial distance for hedonic editing

      Imschloss, M. & Lorenz, J., 11.04.2018, In: JMIR mHealth and uHealth. 6, 4, 13 p., e81.

      Research output: Journal contributions › Journal articles › Research › peer-review

    17. Einfluss von (digitalen) Displays auf das Kundenverhalten am POS

      Imschloß, M., Stüber, E. & Plitzko, R., 2018, In: Marketing Review St. Gallen. 33, 6, p. 10-16 7 p.

      Research output: Journal contributions › Journal articles › Research

    18. 2017

    19. Don't ignore the floor: Exploring multisensory atmospheric congruence between music and flooring in a retail environment

      Imschloss, M. & Kuehnl, C., 01.10.2017, In: Psychology and Marketing. 34, 10, p. 931-945 15 p.

      Research output: Journal contributions › Journal articles › Research › peer-review

    20. From Point of Sale to Point of Need: How Digital Technology Is Transforming Retailing

      Reinartz, W. & Imschloß, M., 01.05.2017, In: NIM Marketing Intelligence Review. 9, 1, p. 42-47 6 p.

      Research output: Journal contributions › Journal articles › Research

    21. 2014

    22. How Music Touches: Investigating the Influence of Sounds on Haptics

      Homburg, C., Imschloß, M. & Kuehnl, C., 2014, Proceedings of the 2014 American Marketing Association Winter Educators' Conference. Hunter, G. & Steenburgh, T. (eds.). Orlando: American Marketing Association, p. C80-C81 2 p. (MA Educators Proceedings; vol. 25).

      Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research

    23. 2012

    24. Between too Much and too Little: Exploring the Interactive Effects of Arousal Congruity and Sensory Load in Multisensory Configurations of Store Environments

      Homburg, C., Imschloß, M. & Kuehnl, C., 05.2012, Proceedings of the 41th Conference of the European Marketing Academy (EMAC): Marketing to Citizens Going beyond Customers and Consumers. Rita, P. (ed.). Lisbon: European Marketing Academy, p. 213-214 2 p.

      Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research

    Recently viewed

    Activities

    1. The Framework for Inclusive Science Education
    2. 12. International Entrepreneurship Forum - 2013
    3. 25. Forum Risiko- und Sicherheitsmanagement 2019
    4. Silver Age - eine neue Chance für den Tourismus.
    5. 6. Workshop Makroökonomik und Konjunktur - 2011
    6. 5. Workshop Makroökonomik und Konjunktur - 2010
    7. European conference an Data Analysis -ECDA 2018
    8. The Managerial Relevance of Marketing Research
    9. The Managerial Relevance of Marketing Research
    10. 50. Jahrestagung der Kommission Marketing - 2020
    11. Nachhaltigkeitskompetenzen in der Lehrerbildung
    12. Impulsreferat (Einladung): Alles Plastik – oder was?
    13. Institut für Volkswirtschaftslehre (Organisation)
    14. Fakultät Management und Technologie (Organisation)
    15. Fakultät Management und Technologie (Organisation)
    16. Fakultät Management und Technologie (Organisation)

    Publications

    1. Erdsystem, Klima und globale Stoffkreisläufe
    2. Die Photobefragung als projektives Verfahren
    3. Marktorientiertes Nachhaltigkeitscontrolling
    4. Gesundheitsförderung Sozial Benachteiligter
    5. Business Model Innovation for Sustainability
    6. Multiplikatives Verständnis in Sachkontexten
    7. Wie geht es den Kindern in Zeiten von Corona?
    8. Benefits of Ecological Engineering Practices
    9. Simulations in Science Education - Status Quo
    10. Klimapolitik mit China und den USA nach 2012
    11. Verteilungseffekte von Kapazitätsmechanismen
    12. Economic impact assessment of climate change
    13. Analyzing Talk and Text II: Thematic Analysis
    14. A Soft Alignment Model for Bug Deduplication
    15. Sustainable Supply Chains im globalen Kontext
    16. Bridging corporate and academic contributions
    17. Spanning Sustainability Management Boundaries
    18. Shiftwork and the length and quality of sleep
    19. Externalisierungspolitik als "travelling model"
    20. Zum Streikrecht in diakonischen Einrichtungen
    21. Warum haben Sie keinen Fernseher, Herr Luhmann?
    22. Arbeitszufriedenheit und flexible Arbeitszeit
    23. Misestimations as a barrier to climate action
    24. Narrating Sustainability through Storytelling
    25. Energie, Klimaschutz und nachhaltige Mobilität
    26. Die wirtschaftlichen Chancen des Klimaschutze
    27. Online-scheduling using past and real-time data
    28. Unpacking the middleground of creative cities
    29. Nachhaltig managen mit der Balanced Scorecard
    30. Linking Cap-and-Trade Systems and Green Finance
    31. Tackling the habitat fragmentation panchreston
    32. Exports and Firm Profitability: Quality matters!
    33. Development of coordination in time estimation