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Claudia Puchta

Prof. Dr.

Claudia Puchta

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Prof. Dr. Claudia Puchta

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    1 - 10 out of 13Page size: 10
    1. 2012
    2. Published

      Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation

      Puchta, C. & Potter, J., 09.2012, Focus Group Research: PART FOUR: SPECIFIC METHODOLOGICAL ISSUES. Walden, G. R. (ed.). London: SAGE Publications Inc., Vol. 4. p. 315-338 24 p.

      Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

    3. Published

      Repeat Receipts: A Device for Generating Visible Data in Market Research Focus Groups

      Puchta, C., Potter, J. & Wolff, S., 09.2012, Focus Group Research. Walden, G. R. (ed.). London: SAGE Publications Inc., p. 283-306 24 p.

      Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

    4. 2011
    5. Published

      Linguistik: Über das 'Wie' im Diskurs

      Puchta, C. & Rüsing, O., 30.05.2011, Qualitative Maktforschung in Theorie und Praxis: Grundlagen, Methoden und Anwendungen. Naderer, G. & Balzer, E. (eds.). 2 ed. Wiesbaden: Gabler Verlag, p. 155-164 10 p.

      Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

    6. 2010
    7. Published

      O Fortuna: Semiotische Werbeanalyse

      Puchta, C., Koschel, K-V. & Rüsing, O., 06.2010, In: Planung & Analyse. 39, 6, p. 48-50 3 p.

      Research output: Journal contributions › Journal articles › Research

    8. Published

      Diskursanalysen institutioneller Gespräche - das Beispiel von „Focus Groups“

      Puchta, C. & Wolff, S., 2010, Handbuch Sozialwissenschaftliche Diskursanalyse: Forschungspraxis. Keller, R., Hirseland, A., Schneider, W. & Viehöver, W. (eds.). 4 ed. Wiesbaden: VS Verlag für Sozialwissenschaften, Vol. 2. p. 473-490 18 p. (Handbuch sozialwissenschaftliche Diskursanalyse; vol. 2)(Interdisziplinäre Diskursforschung).

      Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

    9. 2008
    10. Published

      Strategien des Sichtbarmachens in der Ethnografie

      Puchta, C. & Rüsing, O., 2008, In: Planung & Analyse. 35, 3, p. 36-38

      Research output: Journal contributions › Journal articles › Research

    11. 2007
    12. Published

      Mind, mousse and moderation: New Approaches to Psychology and Interaction

      Potter, J. & Puchta, C., 12.07.2007, Discursive research in practice: new approaches to psychology and interaction. Hepburn, A. & Wiggins, S. (eds.). 1 ed. Cambridge: Cambridge University Press, p. 104-124 21 p.

      Research output: Contributions to collected editions/works › Chapter › peer-review

    13. Published

      Realitäten zur Ansicht – die Gruppendiskussion als Ort der Datenproduktion

      Wolff, S. & Puchta, C., 2007, Stuttgart: Lucius & Lucius. 251 p.

      Research output: Books and anthologies › Monographs › Research

    14. 2006
    15. Published

      Culture Check: Kulturwissenschaftliche Marktforschung: Das Beispiel Zigaretten

      Puchta, C. & Rüsing, O., 31.10.2006, In: Planung & Analyse. 34, 5, p. 24-26 3 p.

      Research output: Journal contributions › Journal articles › Research

    16. 2004
    17. Published

      Repeat Receipts: A device for generating visible data in market research focus groups

      Puchta, C., Potter, J. & Wolff, S., 01.12.2004, In: Qualitative Research. 4, 3, p. 285-309 25 p.

      Research output: Journal contributions › Journal articles › Research

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