Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation
Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
Authors
Original language | English |
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Title of host publication | Focus Group Research : PART FOUR: SPECIFIC METHODOLOGICAL ISSUES |
Editors | Graham R. Walden |
Number of pages | 24 |
Volume | 4 |
Place of Publication | London |
Publisher | SAGE Publications Inc. |
Publication date | 09.2012 |
Pages | 315-338 |
ISBN (print) | 978-0-85702-567-8 |
Publication status | Published - 09.2012 |
- Business psychology