From Ideation to Realization: Essential Steps and Activities for Realizing Data-Driven Business Models

Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

Standard

From Ideation to Realization : Essential Steps and Activities for Realizing Data-Driven Business Models. / Lange, Hergen; Drews, Paul.

Proceedings - 2020 IEEE 22nd Conference on Business Informatics, CBI 2020: Proceedings, Antwerp, Belgium 22-24 June 2020, Volume 2 – Research-in-Progress and Workshop Papers. ed. / Wided Guedria; Henderik A. Proper; Jan Verelst; Simon Hacks; Felix Timm; Kurt Sandkuhl; Michael Fellmann; Gabriel da Silva Serapiao Leal; Mathias Payan; Mikhail Komarov; Svetlana Maltseva; Raissa Uskenbayeva; Dmitry Nazarov; Mouzhi Ge; Markus Helfert; Lisa Ehrlinger. Vol. 2 Los Alamitos : IEEE - Institute of Electrical and Electronics Engineers Inc., 2020. p. 20-29 9140222 (IEEE ... Conference on Business Informatics; Vol. 2).

Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

Harvard

Lange, H & Drews, P 2020, From Ideation to Realization: Essential Steps and Activities for Realizing Data-Driven Business Models. in W Guedria, HA Proper, J Verelst, S Hacks, F Timm, K Sandkuhl, M Fellmann, G da Silva Serapiao Leal, M Payan, M Komarov, S Maltseva, R Uskenbayeva, D Nazarov, M Ge, M Helfert & L Ehrlinger (eds), Proceedings - 2020 IEEE 22nd Conference on Business Informatics, CBI 2020: Proceedings, Antwerp, Belgium 22-24 June 2020, Volume 2 – Research-in-Progress and Workshop Papers. vol. 2, 9140222, IEEE ... Conference on Business Informatics, vol. 2, IEEE - Institute of Electrical and Electronics Engineers Inc., Los Alamitos, pp. 20-29, 22nd IEEE International Conference on Business Informatics 2020, Antwerpen, Belgium, 22.06.20. https://doi.org/10.1109/CBI49978.2020.10054

APA

Lange, H., & Drews, P. (2020). From Ideation to Realization: Essential Steps and Activities for Realizing Data-Driven Business Models. In W. Guedria, H. A. Proper, J. Verelst, S. Hacks, F. Timm, K. Sandkuhl, M. Fellmann, G. da Silva Serapiao Leal, M. Payan, M. Komarov, S. Maltseva, R. Uskenbayeva, D. Nazarov, M. Ge, M. Helfert, & L. Ehrlinger (Eds.), Proceedings - 2020 IEEE 22nd Conference on Business Informatics, CBI 2020: Proceedings, Antwerp, Belgium 22-24 June 2020, Volume 2 – Research-in-Progress and Workshop Papers (Vol. 2, pp. 20-29). [9140222] (IEEE ... Conference on Business Informatics; Vol. 2). IEEE - Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/CBI49978.2020.10054

Vancouver

Lange H, Drews P. From Ideation to Realization: Essential Steps and Activities for Realizing Data-Driven Business Models. In Guedria W, Proper HA, Verelst J, Hacks S, Timm F, Sandkuhl K, Fellmann M, da Silva Serapiao Leal G, Payan M, Komarov M, Maltseva S, Uskenbayeva R, Nazarov D, Ge M, Helfert M, Ehrlinger L, editors, Proceedings - 2020 IEEE 22nd Conference on Business Informatics, CBI 2020: Proceedings, Antwerp, Belgium 22-24 June 2020, Volume 2 – Research-in-Progress and Workshop Papers. Vol. 2. Los Alamitos: IEEE - Institute of Electrical and Electronics Engineers Inc. 2020. p. 20-29. 9140222. (IEEE ... Conference on Business Informatics). doi: 10.1109/CBI49978.2020.10054

Bibtex

@inbook{c1afe9cfff224021bd290e4c89627512,
title = "From Ideation to Realization: Essential Steps and Activities for Realizing Data-Driven Business Models",
abstract = "Data have become a key resource for competition in several industries. As a response to this challenge, companies seek to create and realize data-driven business models (DDBMs). Although the ideation of DDBMs has been the subject of research, the realization of DDBMs remains an under-researched area. In this paper, we present a four-step process for guiding the realization of DDBMs. This process is grounded in a two-step literature review of research related to DDBMs and business model realization (BMR). By drawing on the four steps of BMR and six dimensions of DDBMs, the process locates 54 activities for realizing DDBMs. Furthermore, we cluster the activities to develop a consolidated model and demonstrate the application of the process by applying it to three case studies from the literature. The process is a starting point for further research on the realization of DDBMs and helps companies structure their activities for realizing a DDBM.",
keywords = "Business informatics, Business models, Data monetization, Data-driven, Realization",
author = "Hergen Lange and Paul Drews",
year = "2020",
month = jun,
doi = "10.1109/CBI49978.2020.10054",
language = "English",
isbn = "978-1-7281-9927-6",
volume = "2",
series = "IEEE ... Conference on Business Informatics",
publisher = "IEEE - Institute of Electrical and Electronics Engineers Inc.",
pages = "20--29",
editor = "Wided Guedria and Proper, {Henderik A.} and Jan Verelst and Simon Hacks and Felix Timm and Kurt Sandkuhl and Michael Fellmann and {da Silva Serapiao Leal}, Gabriel and Mathias Payan and Mikhail Komarov and Svetlana Maltseva and Raissa Uskenbayeva and Dmitry Nazarov and Mouzhi Ge and Markus Helfert and Lisa Ehrlinger",
booktitle = "Proceedings - 2020 IEEE 22nd Conference on Business Informatics, CBI 2020",
address = "United States",
note = "22nd IEEE International Conference on Business Informatics 2020, CBI 2020 ; Conference date: 22-06-2020 Through 24-06-2020",
url = "https://www.uantwerpen.be/en/conferences/business-informatics/",

}

RIS

TY - CHAP

T1 - From Ideation to Realization

T2 - 22nd IEEE International Conference on Business Informatics 2020

AU - Lange, Hergen

AU - Drews, Paul

N1 - Conference code: 22

PY - 2020/6

Y1 - 2020/6

N2 - Data have become a key resource for competition in several industries. As a response to this challenge, companies seek to create and realize data-driven business models (DDBMs). Although the ideation of DDBMs has been the subject of research, the realization of DDBMs remains an under-researched area. In this paper, we present a four-step process for guiding the realization of DDBMs. This process is grounded in a two-step literature review of research related to DDBMs and business model realization (BMR). By drawing on the four steps of BMR and six dimensions of DDBMs, the process locates 54 activities for realizing DDBMs. Furthermore, we cluster the activities to develop a consolidated model and demonstrate the application of the process by applying it to three case studies from the literature. The process is a starting point for further research on the realization of DDBMs and helps companies structure their activities for realizing a DDBM.

AB - Data have become a key resource for competition in several industries. As a response to this challenge, companies seek to create and realize data-driven business models (DDBMs). Although the ideation of DDBMs has been the subject of research, the realization of DDBMs remains an under-researched area. In this paper, we present a four-step process for guiding the realization of DDBMs. This process is grounded in a two-step literature review of research related to DDBMs and business model realization (BMR). By drawing on the four steps of BMR and six dimensions of DDBMs, the process locates 54 activities for realizing DDBMs. Furthermore, we cluster the activities to develop a consolidated model and demonstrate the application of the process by applying it to three case studies from the literature. The process is a starting point for further research on the realization of DDBMs and helps companies structure their activities for realizing a DDBM.

KW - Business informatics

KW - Business models

KW - Data monetization

KW - Data-driven

KW - Realization

UR - https://ieeexplore.ieee.org/document/9140222

UR - https://ieeexplore.ieee.org/xpl/conhome/9136833/proceeding

UR - http://www.scopus.com/inward/record.url?scp=85089523505&partnerID=8YFLogxK

U2 - 10.1109/CBI49978.2020.10054

DO - 10.1109/CBI49978.2020.10054

M3 - Article in conference proceedings

SN - 978-1-7281-9927-6

VL - 2

T3 - IEEE ... Conference on Business Informatics

SP - 20

EP - 29

BT - Proceedings - 2020 IEEE 22nd Conference on Business Informatics, CBI 2020

A2 - Guedria, Wided

A2 - Proper, Henderik A.

A2 - Verelst, Jan

A2 - Hacks, Simon

A2 - Timm, Felix

A2 - Sandkuhl, Kurt

A2 - Fellmann, Michael

A2 - da Silva Serapiao Leal, Gabriel

A2 - Payan, Mathias

A2 - Komarov, Mikhail

A2 - Maltseva, Svetlana

A2 - Uskenbayeva, Raissa

A2 - Nazarov, Dmitry

A2 - Ge, Mouzhi

A2 - Helfert, Markus

A2 - Ehrlinger, Lisa

PB - IEEE - Institute of Electrical and Electronics Engineers Inc.

CY - Los Alamitos

Y2 - 22 June 2020 through 24 June 2020

ER -