Professorship for Business Management, in Particular Communication and Cultural Management
Organisational unit: Section
- 2017
Cultural Differences in the Credibility of Cause-Related Marketing Campaigns – A German-Chinese Comparison
Paula Maria Bögel (presenter), Valentina Yee Kwan Cotton-Chan (Coauthor), L. Ulsamer (Coauthor) & Sigrid Bekmeier-Feuerhahn (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Conference Presentations › Research
Online CSR communication in German-speaking countries ('DACH-region')
Katharina Hetze (presenter), Sigrid Bekmeier-Feuerhahn (Coauthor), Yvonne Glock (Coauthor) & Paula Maria Bögel (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Presentations (poster etc.) › Research
Satisfying employees' needs by doing good? Employees' perceived benefits by participating in CSR
Carina Koch (presenter), Sigrid Bekmeier-Feuerhahn (Coauthor), Paula Maria Bögel (Speaker) & Ulrike Adam (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Conference Presentations › Research
The Heterogeneity of Sustainability Attitudes: Findings from a Cross-Country Study
Paula Maria Bögel (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor), Ivana Brstilo Lovric (Coauthor) & C. Sippel (Coauthor)
30.08.2017 → 01.09.2017Activity: Talk or presentation › Conference Presentations › Research
Annual Conference of the European Marketing Academy - EMAC 2017
Elena Niehuis (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Stephan Wallaschkowski (Coauthor)
23.05.2017 → 26.05.2017Activity: Talk or presentation › Presentations (poster etc.) › Research
Institute of Management and Organization (Organisational unit)
Sigrid Bekmeier-Feuerhahn (Member)
2017 → 2022Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
Kohlhammer Verlag GmbH (Publisher)
Albert Martin (Editor)
2017Activity: Publication peer-review and editorial work › Editor of unfinished anthology/collection › Research
- 2016
DERMARKENTAG2016
Nadine Ober-Heilig (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Jana Kollat (Coauthor)
29.09.2016 → 30.09.2016Activity: Participating in or organising an academic or articstic event › Conferences › Research
20th EMAN Conference 2016
Katharina Hetze (Speaker), Paula Maria Bögel (Speaker) & Sigrid Bekmeier-Feuerhahn (Coauthor)
22.09.2016 → 23.09.2016Activity: Participating in or organising an academic or articstic event › Conferences › Research
7th International Conference on Corporate Sustainability and Responsibility
Katharina Hetze (Speaker), Paula Maria Bögel (Coauthor) & Sigrid Bekmeier-Feuerhahn (Coauthor)
14.09.2016 → 16.09.2016Activity: Participating in or organising an academic or articstic event › Conferences › Research