How to plan as a small scale business owner: Psychological process characteristics of action strategies and success
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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in: Journal of Small Business Management, Jahrgang 38, Nr. 2, 04.2000, S. 1-18.
Publikation: Beiträge in Zeitschriften › Zeitschriftenaufsätze › Forschung › begutachtet
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TY - JOUR
T1 - How to plan as a small scale business owner
T2 - Psychological process characteristics of action strategies and success
AU - Frese, Michael
AU - Van Gelderen, Marco
AU - Ombach, Michael
PY - 2000/4
Y1 - 2000/4
N2 - A theoretical analysis of individual-level planning and action strategies used by small business owners/managers distinguishes five different strategic approaches: Complete (top-down) Planning, Critical Point, Opportunistic, Reactive, and Routine/Habit. Research on 80 owners of small start-up firms in the Netherlands showed that, as hypothesized, a Reactive Strategy was negatively related to firm success, while a Critical Point Strategy was positively related. The combination of Critical Point and Opportunistic strategies appeared most successful and the combination of Opportunistic and Reactive was found to be least successful.
AB - A theoretical analysis of individual-level planning and action strategies used by small business owners/managers distinguishes five different strategic approaches: Complete (top-down) Planning, Critical Point, Opportunistic, Reactive, and Routine/Habit. Research on 80 owners of small start-up firms in the Netherlands showed that, as hypothesized, a Reactive Strategy was negatively related to firm success, while a Critical Point Strategy was positively related. The combination of Critical Point and Opportunistic strategies appeared most successful and the combination of Opportunistic and Reactive was found to be least successful.
KW - Business psychology
UR - http://www.scopus.com/inward/record.url?scp=0034340634&partnerID=8YFLogxK
M3 - Journal articles
AN - SCOPUS:0034340634
VL - 38
SP - 1
EP - 18
JO - Journal of Small Business Management
JF - Journal of Small Business Management
SN - 0047-2778
IS - 2
ER -