Nonverbale Kommunikation in der Fernsehwerbung
Research output: Books and anthologies › Monographs › Research
Authors
| Original language | German |
|---|
| Place of Publication | Heidelberg |
|---|---|
| Publisher | Physica-Verlag |
| Number of pages | 302 |
| ISBN (print) | 978-37908-0438-6 |
| Publication status | Published - 1989 |
| Externally published | Yes |
Publication series
| Name | Konsum und Verhalten |
|---|---|
| Publisher | Behrens, G., Hildebrandt, L., Kaas, K.P., Kroeber-Riel, W., Neibecker, B., Trommsdorff, V., Weinberg, P. |
| Volume | 22 |
| ISSN (Print) | 0176-9235 |
- Media and communication studies