Professorship for Information Systems, in particular Data Science
Organisational unit: Section
- 2014
- Published
Real-Time Advertising
Stange, M. & Funk, B., 10.2014, In: Business and Information Systems Engineering. 6, 5, p. 305-308 4 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
Do Specific Text Features Influence Click Probabilities in Paid Search Advertising?
Blask, T-B., 01.01.2014, ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications. Holzinger, A., van Sinderen, M., Dolog, P. & Obaidat, M. S. (eds.). Science and Technology Publications, Lda (SciTePress), p. 55-62 8 p. (ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications).Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review
- Published
Consumer Online Search Behavior: A Cross-Industry Analysis Based on User-Level Data
Nottorf, F., Mastel, A. & Funk, B., 2014, E-Business and Telecommunications: International Joint Conference, ICETE 2012. Rome, Italy, July 24–27, 2012, Revised Selected Papers. Obaidat, M. S. & Filipe, J. (eds.). Heidelberg: Springer, p. 72-87 16 p. (Communications in Computer and Information Science; vol. 455).Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
- Published
Green Big Data: A Green IT/Green IS Perspective on Big Data
Hansmann, T., Funk, B. & Niemeyer, P., 2014, Information Technologies in Environmental Engineering: Selected Contributions to the Sixth International Conference on Information Technologies in Environmental Engineering (ITEE2013). Funk, B., Niemeyer, P. & Gómez, J. M. (eds.). Berlin, Heidelberg: Springer, p. 67-76 10 p.Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
- Published
Information Technology in Environmental Engineering: Selected Contributions to the Sixth International Conference on Information Technologies in Environmental Engineering (ITEE2013)
Funk, B. (ed.), Niemeyer, P. (ed.) & Marx Gómez, J. (ed.), 2014, Berlin/Heidelberg: Springer. 228 p.Research output: Books and anthologies › Conference proceedings › Research
- Published
Kanalübergreifende Werbewirkungsanalyse in Echtzeit
Funk, B., 2014, Realtime Advertising: Digitales Marketing in Echtzeit: Strategien, Konzepte und Perspektiven. Busch, O. (ed.). Wiesbaden: Gabler Verlag, p. 41-51 11 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Transfer
- Published
Real-Time-Advertising
Stange, M. & Funk, B., 2014, In: Wirtschaftsinformatik. 56, 5, p. 335-338 4 p.Research output: Journal contributions › Journal articles › Research › peer-review
- 2013
- Published
A Cross-Industry Analysis of the Spillover Effect in Paid Search Advertising
Nottorf, F. & Funk, B., 09.2013, In: Electronic Markets. 23, 3, p. 205-216 12 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
Freie Pizzawahl für Informatiker und Wirtschaftsinformatiker: Didaktische Herausforderungen für Informatik und Wirtschaftsinformatik angesichts der digitalen Gesellschaft
Rolf, A., Möller, A., Funk, B. & Niemeyer, P., 02.2013, In: Informatik-Spektrum. 36, 1, p. 90-98 9 p.Research output: Journal contributions › Journal articles › Education › peer-review
- Published
Development of a Mobile Application for People with Panic Disorder as augmentation for an Internet-based Intervention
Kleine Stegemann, S., Ebenfeld, L., Lehr, D., Berking, M. & Funk, B., 2013, 2013 Federated Conference on Computer Science and Information Systems, FedCSIS 2013: Conference on Computer Science and Information Systems. Polskie Towarzystwo Informatyczne, p. 1331-1337 7 p. 6644187. (2013 Federated Conference on Computer Science and Information Systems, FedCSIS 2013).Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review