The Economic Value of Clickstream Data From an Advertiser's Perspective

Nottorf, F. & Funk, B., 2013, ECIS 2013 Proceedings. Atlanta, GA: AIS eLibrary, 12 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

The prospects of product carbon footprints in ERP systems

Funk, B., Möller, A. & Niemeyer, P., 2008, Environmental informatics and industrial ecology. Möller, A., Page, B. & Schreiber, M. (eds.). Aachen: Shaker Verlag, p. 534-540 7 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

The User-Journey in Online Search: An Empirical Study of the Generic-to-Branded Spillover Effect based on User-level Data

Nottorf, F., Mastel, A. & Funk, B., 01.01.2012, Proceedings of the International Conference on Data Communication Networking, e-Business and Optical Communication Systems, ICETE: DCNET 2012, ICE-B 2012, OPTICS 2012. Obaidat, M. S., Sevillano, J. L., Zhang, Z., Marca, D., van Sinderen, M., Marzo, J. L. & Nicopolitidis, P. (eds.). Science and Technology Publications, Lda (SciTePress), p. 145-154 10 p. (DCNET 2012, ICE-B 2012, OPTICS 2012 - Proceedings of the International Conference on Data Communication Networking, e-Business and Optical Communication Systems, ICETE).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

To Bid or Not To Bid? Investigating Retail-Brand Keyword Performance in Sponsored Search Advertising

Blask, T-B., Funk, B. & Schulte, R., 2012, E-Business and Telecommunications: International Joint Conference, ICETE 2011 Seville, Spain, July 18-21, 2011 Revised Selected Papers. Obaidat, M. S., Sevillano, J. L. & Filipe, J. (eds.). Springer, Vol. 314. p. 129-140 12 p. (Communications in Computer and Information Science; vol. 314).

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review

Topic Embeddings – A New Approach to Classify Very Short Documents Based on Predefined Topics

Lommel, L., Riebeling, M., Funk, B. & Junginger, C., 2019, Human Practice. Digital Ecologies. Our Future: 14. Internationale Tagung Wirtschaftsinformatik (WI 2019), Tagungsband . Ludwig, T. & Pipek, V. (eds.). Siegen: Universitätsverlag Siegen, p. 453-467 15 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Towards a Camera-Based Road Damage Assessment and Detection for Autonomous Vehicles: Applying Scaled-YOLO and CVAE-WGAN

Faßmeyer, P., Kortmann, F., Drews, P. & Funk, B., 01.09.2021, 2021 IEEE 94th Vehicular Technology Conference, VTC 2021-Fall - Proceedings: Proceedings, Virtual Conference, 27 - 30 September 2021. Piscataway: IEEE - Institute of Electrical and Electronics Engineers Inc., 7 p. (IEEE Vehicular Technology Conference; vol. 94).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Towards measuring user engagement in internet interventions for common mental disorders: Workshop on People, Computers, and Psychotherapy

Kleine Stegemann, S., Ebenfeld, L., Thiart, H., Berking, M. & Funk, B., 2012, Proceedings of HCI2012 - People & Computers XXVI: The 26th BCS Conference on Human Computer Interaction. BCS - The Chartered Institute for IT, 4 p. (Electronic Workshops in Computing (eWiC)).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Transformation verstehen lernen: Nachhaltigkeitsbildung und Data Literacy Education in der Studieneingangsphase

Weiser, A., van Deest, J. & Barth, M., 26.09.2022, Digitale Bildung für nachhaltige Entwicklung: Herausforderungen und Perspektiven für die Hochschulbildung. Weselek, J., Kohler, F. & Siegmund, A. (eds.). Springer, p. 53-65 13 p.

Research output: Contributions to collected editions/works › Chapter