TY - JOUR

T1 - Preferences and predictors for ecologically responsible behavior of vacationers

AU - Wohler, K

PY - 1996/3

Y1 - 1996/3

N2 - One of the main activities when people are on holiday is making car trips. Using a conjoint analysis, this paper investigates whether an environmentally friendly excursion by car could make a useful contribution to reducing pollution. Cluster analysis shows four clusters. Only one small group of holiday makers (the ecological elite at 7.1%) behaves in an environmentally friendly way as a result of their attitudes and preferences. However, investigation of motivational structures shows that this is a result rather of ego-involvement than altruism towards the environment.

AB - One of the main activities when people are on holiday is making car trips. Using a conjoint analysis, this paper investigates whether an environmentally friendly excursion by car could make a useful contribution to reducing pollution. Cluster analysis shows four clusters. Only one small group of holiday makers (the ecological elite at 7.1%) behaves in an environmentally friendly way as a result of their attitudes and preferences. However, investigation of motivational structures shows that this is a result rather of ego-involvement than altruism towards the environment.

KW - Psychology

M3 - Journal articles

VL - 27

SP - 21

EP - 32

JO - Gruppe. Interaktion. Organisation. Zeitschrift für Angewandte Organisationspsychologie

JF - Gruppe. Interaktion. Organisation. Zeitschrift für Angewandte Organisationspsychologie

SN - 2366-6145

IS - 1

ER -