Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation

Publikation: Beiträge in SammelwerkenAufsätze in SammelwerkenForschung

Standard

Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation. / Puchta, Claudia; Potter, Jonathan.
Focus Group Research: PART FOUR: SPECIFIC METHODOLOGICAL ISSUES. Hrsg. / Graham R. Walden. Band 4 London: SAGE Publications Inc., 2012. S. 315-338.

Publikation: Beiträge in SammelwerkenAufsätze in SammelwerkenForschung

Harvard

Puchta, C & Potter, J 2012, Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation. in GR Walden (Hrsg.), Focus Group Research: PART FOUR: SPECIFIC METHODOLOGICAL ISSUES. Bd. 4, SAGE Publications Inc., London, S. 315-338.

APA

Puchta, C., & Potter, J. (2012). Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation. In G. R. Walden (Hrsg.), Focus Group Research: PART FOUR: SPECIFIC METHODOLOGICAL ISSUES (Band 4, S. 315-338). SAGE Publications Inc..

Vancouver

Puchta C, Potter J. Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation. in Walden GR, Hrsg., Focus Group Research: PART FOUR: SPECIFIC METHODOLOGICAL ISSUES. Band 4. London: SAGE Publications Inc. 2012. S. 315-338

Bibtex

@inbook{c1c53c0d63e94a19b37b401c0ebb58b4,
title = "Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation",
keywords = "Business psychology",
author = "Claudia Puchta and Jonathan Potter",
year = "2012",
month = sep,
language = "English",
isbn = "978-0-85702-567-8",
volume = "4",
pages = "315--338",
editor = "Walden, {Graham R.}",
booktitle = "Focus Group Research",
publisher = "SAGE Publications Inc.",
address = "United States",

}

RIS

TY - CHAP

T1 - Manufacturing Individual Opinions

T2 - Market Research Focus Groups and the Discursive Psychology of Evaluation

AU - Puchta, Claudia

AU - Potter, Jonathan

PY - 2012/9

Y1 - 2012/9

KW - Business psychology

UR - https://us.sagepub.com/en-us/nam/focus-group-research/book235672#tabview=toc

M3 - Contributions to collected editions/anthologies

SN - 978-0-85702-567-8

VL - 4

SP - 315

EP - 338

BT - Focus Group Research

A2 - Walden, Graham R.

PB - SAGE Publications Inc.

CY - London

ER -