TY - CHAP

T1 - Digitalization of the Banking Industry

T2 - Americas Conference on Information Systems - AMCIS 2017

AU - Schmidt, Julian

AU - Drews, Paul

AU - Schirmer, Ingrid

N1 - Conference code: 23

PY - 2017

Y1 - 2017

N2 - Today, enterprises from many industries experience that moving towards a digital business is a major challenge. The banking industry is heavily affected by the digital transformation as customers’ expectations drive the need for adapting strategies, processes and IT. So far, studies on the digitalization in the banking industry have either focused on the strategic level, the customer perspective or the internal perspective. In our study, we integrate the findings of previous studies for each perspective by employing a multiple-stakeholder analysis. The results show that the internal processes and IT systems are not yet ready for meeting the demands of the strategic and customer perspective. The banks’ digital strategy is often well-aligned with the customer needs but both are weakly aligned with the internal organization and IT. Especially the low integration of IT and the low degree of process automation are identified as inhibiting factors for the digital agenda.

AB - Today, enterprises from many industries experience that moving towards a digital business is a major challenge. The banking industry is heavily affected by the digital transformation as customers’ expectations drive the need for adapting strategies, processes and IT. So far, studies on the digitalization in the banking industry have either focused on the strategic level, the customer perspective or the internal perspective. In our study, we integrate the findings of previous studies for each perspective by employing a multiple-stakeholder analysis. The results show that the internal processes and IT systems are not yet ready for meeting the demands of the strategic and customer perspective. The banks’ digital strategy is often well-aligned with the customer needs but both are weakly aligned with the internal organization and IT. Especially the low integration of IT and the low degree of process automation are identified as inhibiting factors for the digital agenda.

KW - Business informatics

KW - Digital Transformation

KW - Digitalization

KW - Digital Business

KW - Banks

KW - Banking

KW - Strategy

KW - Alignment

UR - http://aisel.aisnet.org/amcis2017/StrategicIT/Presentations/27/

UR - http://www.scopus.com/inward/record.url?scp=85048385580&partnerID=8YFLogxK

UR - https://www.mendeley.com/catalogue/08bcd0b3-a002-3bf8-84d0-50eaf752ca8f/

M3 - Article in conference proceedings

VL - 2017

T3 - Proceedings of the Americas Conference on Information Systems (AMCIS)

BT - AMCIS 2017 - America's Conference on Information Systems

PB - AIS eLibrary

Y2 - 10 August 2017 through 12 August 2017

ER -