The Emerging Research Field of Experimentation for Circular Business Model Innovation
Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review
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5th International Online Conference on New Business Models: Sustainable. Circular. Inclusive. 1-2 July 2020. Conference Proceedings: Book of Abstracts. ed. / Jan Jonker; Niels Faber. Nijmegen: Radboud University Nijmegen, 2020. p. 106-110.
Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review
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TY - CHAP
T1 - The Emerging Research Field of Experimentation for Circular Business Model Innovation
AU - Bocken, Nancy M.P.
AU - Weissbrod, Ilka
AU - Antikainen, Maria
N1 - Conference code: 5
PY - 2020/7/2
Y1 - 2020/7/2
N2 - This study explores the role of business model experimentation and its opportunities for accelerating and facilitating the implementation of the circular economy approach in company business models. While researchers in different fields started to investigate the role of business model experiments, also in relation to sustainability (e.g., Chesbrough, 2012; Huijben & Verbong, 2013), the concept of “circular business model experimentation” is still unrefined. The following research question is addressed: What is business model experimentation in a circular economy context?
AB - This study explores the role of business model experimentation and its opportunities for accelerating and facilitating the implementation of the circular economy approach in company business models. While researchers in different fields started to investigate the role of business model experiments, also in relation to sustainability (e.g., Chesbrough, 2012; Huijben & Verbong, 2013), the concept of “circular business model experimentation” is still unrefined. The following research question is addressed: What is business model experimentation in a circular economy context?
KW - Sustainability sciences, Management & Economics
KW - Circular economy
KW - circular business model
KW - sustainable business experiment
KW - circular business model experiment
KW - literature review
M3 - Published abstract in conference proceedings
SP - 106
EP - 110
BT - 5th International Online Conference on New Business Models
A2 - Jonker, Jan
A2 - Faber, Niels
PB - Radboud University Nijmegen
CY - Nijmegen
T2 - 5th International Conference on New Business Model - NBM 2020
Y2 - 1 July 2020 through 2 July 2020
ER -