Preferences and predictors for ecologically responsible behavior of vacationers
Research output: Journal contributions › Journal articles › Research › peer-review
Authors
One of the main activities when people are on holiday is making car trips. Using a conjoint analysis, this paper investigates whether an environmentally friendly excursion by car could make a useful contribution to reducing pollution. Cluster analysis shows four clusters. Only one small group of holiday makers (the ecological elite at 7.1%) behaves in an environmentally friendly way as a result of their attitudes and preferences. However, investigation of motivational structures shows that this is a result rather of ego-involvement than altruism towards the environment.
| Original language | English |
|---|---|
| Journal | Gruppe. Interaktion. Organisation. Zeitschrift für Angewandte Organisationspsychologie |
| Volume | 27 |
| Issue number | 1 |
| Pages (from-to) | 21-32 |
| Number of pages | 12 |
| ISSN | 2366-6145 |
| Publication status | Published - 03.1996 |
- Psychology