Ethno-Marketing als Herausforderung im Destinationsmanagement: Anforderungen an die Kommunikationspolitik für Migranten
Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
Authors
| Original language | German |
|---|---|
| Title of host publication | Interkulturelles Management in Freizeit und Tourismus : Kommunikation - Kooperation - Kompetenz |
| Editors | Rainer Hartmann, Felix Herle |
| Number of pages | 11 |
| Place of Publication | Berlin |
| Publisher | Erich Schmidt Verlag |
| Publication date | 2014 |
| Pages | 53-65 |
| ISBN (print) | 978 3 503 15775 4 |
| ISBN (electronic) | 978 3 503 15776 1 |
| Publication status | Published - 2014 |
- Tourism studies