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Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
Authors
Original language | English |
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Title of host publication | Innovative Wirtschaftskommunikation : Interdisziplinäre Problemlösungen für die Wirtschaft. |
Editors | Michael Boenigk |
Number of pages | 18 |
Place of Publication | Wiesbaden |
Publisher | Deutscher Universitäts-Verlag |
Publication date | 2006 |
Pages | 209-226 |
ISBN (print) | 978-3-8350-6031-9 |
Publication status | Published - 2006 |
Externally published | Yes |
- Media and communication studies
- Management studies
- English