Sigrid Bekmeier-Feuerhahn
Prof. Dr.
- 2018
"Commited by Tradition. Value Orientations as Influencing Factors in Sustainable Clothing Consumption"
Niehuis, E. (Speaker), Wallaschkowski, S. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)
29.05.2018 → 01.06.2018Activity: Talk or presentation › Presentations (poster etc.) › Research
Deeper Insights into Different Consumer Perceptions of CSR Communication: Germany vs. United States vs. China
Batt, V. (Speaker) & Bekmeier-Feuerhahn, S. (Speaker)
29.05.2018Activity: Talk or presentation › Conference Presentations › Research
"Exploring Gender Stereotypes in Clothing Consumption from a Sustainability Marketing Persepective"
Wallaschkowski, S. (Speaker), Niehuis, E. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Stark, S. (Coauthor)
29.05.2018 → 01.06.2018Activity: Talk or presentation › Presentations (poster etc.) › Research
Fakultät MT allgemein (Organisational unit)
Bekmeier-Feuerhahn, S. (Deputy member)
01.04.2018 → 31.03.2022Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
Leuphana Universität Lüneburg (Organisational unit)
Bekmeier-Feuerhahn, S. (Member)
2018 → …Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
Leuphana Universität Lüneburg (Organisational unit)
Bekmeier-Feuerhahn, S. (Member)
2018 → 2019Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
Professional School (Organisational unit)
Bekmeier-Feuerhahn, S. (Chair)
2018 → …Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
School of Management and Technology (Organisational unit)
Bekmeier-Feuerhahn, S. (Chair)
2018 → 31.03.2022Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
- 2017
Mythos Publikum
Bekmeier-Feuerhahn, S. (Speaker)
05.12.2017 → 06.12.2017Activity: Participating in or organising an academic or articstic event › Conferences › Research
Cultural differences in the credibility of cause-related marketing campaigns - A German-Chinese comparison
Bögel, P. M. (presenter) & Bekmeier-Feuerhahn, S. (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Presentations (poster etc.) › Research