Sigrid Bekmeier-Feuerhahn

Prof. Dr.

  1. 2018
  2. Deeper Insights into Different Consumer Perceptions of CSR Communication: Germany vs. United States vs. China

    Verena Batt (Speaker) & Sigrid Bekmeier-Feuerhahn (Speaker)

    29.05.2018

    Activity: Talk or presentationConference PresentationsResearch

  3. "Exploring Gender Stereotypes in Clothing Consumption from a Sustainability Marketing Persepective"

    Stephan Wallaschkowski (Speaker), Elena Niehuis (Coauthor), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)

    29.05.201801.06.2018

    Activity: Talk or presentationPresentations (poster etc.)Research

  4. Fakultät MT allgemein (Organisational unit)

    Sigrid Bekmeier-Feuerhahn (Deputy member)

    01.04.201831.03.2022

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  5. Leuphana Universität Lüneburg (Organisational unit)

    Sigrid Bekmeier-Feuerhahn (Member)

    2018 → …

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  6. Leuphana Universität Lüneburg (Organisational unit)

    Sigrid Bekmeier-Feuerhahn (Member)

    20182019

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  7. Professional School (Organisational unit)

    Sigrid Bekmeier-Feuerhahn (Chair)

    2018 → …

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  8. School of Management and Technology (Organisational unit)

    Sigrid Bekmeier-Feuerhahn (Chair)

    201831.03.2022

    Activity: MembershipLeuphana academic councils and committeesLeuphana Academic Committees

  9. 2017
  10. Mythos Publikum

    Sigrid Bekmeier-Feuerhahn (Speaker)

    05.12.201706.12.2017

    Activity: Participating in or organising an academic or articstic eventConferencesResearch

  11. Cultural differences in the credibility of cause-related marketing campaigns - A German-Chinese comparison

    Paula Maria Bögel (presenter) & Sigrid Bekmeier-Feuerhahn (Coauthor)

    21.09.201723.09.2017

    Activity: Talk or presentationPresentations (poster etc.)Research

  12. Cultural Differences in the Credibility of Cause-Related Marketing Campaigns – A German-Chinese Comparison

    Paula Maria Bögel (presenter), Valentina Yee Kwan Cotton-Chan (Coauthor), L. Ulsamer (Coauthor) & Sigrid Bekmeier-Feuerhahn (Coauthor)

    21.09.201723.09.2017

    Activity: Talk or presentationConference PresentationsResearch