Paula Maria Bögel
Dr.
Contact
Dr. Paula Maria Bögel
- Management studies
- Media and communication studies
Research areas
Cultural Differences in the Credibility of Cause-Related Marketing Campaigns – A German-Chinese Comparison
Bögel, P. M. (presenter), Cotton-Chan, V. Y. K. (Coauthor), Ulsamer, L. (Coauthor) & Bekmeier-Feuerhahn, S. (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Conference Presentations › Research
Doktorandenwerkstatt 2013
Bekmeier-Feuerhahn, S. (Organiser), Helpap, S. (Participant), Adam, U. (Participant), Ober-Heilig, N. (Participant), Heinen, A. (Participant) & Bögel, P. M. (Participant)
07.11.2013 → 09.11.2013Activity: Participating in or organising an academic or articstic event › External workshops, courses, seminars › Research
Examining the impact of transition initiatives on organizational change
Bögel, P. M. (presenter), Pereverza, K. (Coauthor), Upham, P. J. (Coauthor) & Kordas, O. (Coauthor)
11.06.2018 → 14.06.2018Activity: Talk or presentation › Conference Presentations › Research
How stakeholder characteristics influence the perception and evaluation of CSR communication: a mixed-method approach to communication reception
Bögel, P. M. (Speaker), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)
02.06.2015 → 05.06.2015Activity: Talk or presentation › Conference Presentations › Research
Influence of prior-held beliefs on consumers' evaluation of CSR reports
Herbrik, R. (Speaker), Bögel, P. M. (Speaker), Herbrik, R. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)
20.02.2015 → 21.02.2015Activity: Talk or presentation › Conference Presentations › Research
Jahrestreffen der Forschungsgruppe Konsum & Verhalten - 2014
Bögel, P. M. (presenter)
18.09.2014 → 20.09.2014Activity: Participating in or organising an academic or articstic event › Conferences › Research
Lost in CSR communication: Stakeholders' lack of knowledge about sustainability issues and resulting implications for CSR communication
Bögel, P. M. (Speaker), Herbrik, R. (Coauthor), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)
08.10.2014 → 09.10.2014Activity: Talk or presentation › Conference Presentations › Research
Online CSR communication in German-speaking countries ('DACH-region')
Hetze, K. (presenter), Bekmeier-Feuerhahn, S. (Coauthor), Glock, Y. (Coauthor) & Bögel, P. M. (Coauthor)
21.09.2017 → 23.09.2017Activity: Talk or presentation › Presentations (poster etc.) › Research
Perspectives on sustainable consumption - SCP 2015
Bögel, P. M. (Participant), Bekmeier-Feuerhahn, S. (Coauthor) & Herbrik, R. (Coauthor)
20.04.2015 → 24.04.2015Activity: Participating in or organising an academic or articstic event › External workshops, courses, seminars › Research
Processing of CSR communication: Insights from the ELM
Bögel, P. M. (presenter)
18.09.2013 → 20.09.2013Activity: Talk or presentation › Presentations (poster etc.) › Research