Eric Horster
Contact
Eric Horster
- Published
A New Approach to Online Reputation Management in Tourism
Horster, E. & Gottschalk, C., 2012, PROCEEDINGS OF THE 2011 CONFERENCE ON SOCIAL MEDIA IN HOSPITALITY AND TOURISM. Crotts, J., Magnini, V. & Zehrer, A. (eds.). Pamplin College of Business, p. 74-75 2 p.Research output: Contributions to collected editions/works › Article in conference proceedings › Transfer
- Published
Die Umkehr des Defaults oder was ist Öffentlichkeit 2.0? Gastbeitrag
Horster, E., 2011, Realizing Progress GmbH & Co. KG.Research output: other publications › Articles in scientific forums or blogs › Transfer
- Published
Maintaining the Reputation of Reputation: About the Control of Consumer-generated Reviews in Travel and Tourism
Schemmann, B. & Horster, E., 2011, Transforming experiences: Tourism marketing from both sides of the counter: Book of extended structured abstracts. Lebe, S. S., Gnoth, J., Andreu, L., Fyall, A. & Kozak, M. (eds.). Maribor: Multidisciplinary Research Institute, p. 28-30 3 p.Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review
- Published
Near Field Communication im Destinationsmanagement
Horster, E., Domsalla, M. & Pesonen, J., 2012, In: Zeitschrift für Tourismuswissenschaft. 4, 1, p. 107-112 6 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
Reputation und Reiseentscheidung im Internet: Grundlagen, Messung und Praxis
Horster, E., 2013, Wiesbaden: Gabler Verlag. 287 p. (Entrepreneurial Management und Standortentwicklung)Research output: Books and anthologies › Monographs › Research › peer-review
- Published
"Social Media and Tourism" Internationale Konferenz (21.-22.10.2011, Verona, Italien)
Horster, E. & Bauhuber, F., 2011, In: Zeitschrift für Tourismuswissenschaft. 3, 2, p. 225-226 2 p.Research output: Journal contributions › Other (editorial matter etc.) › Transfer
- Published
The influence of Reputation on Travel Decisions in the Internet
Horster, E., 2011, TRANSFORMING EXPERIENCES: TOURISM MARKETING FROM BOTH SIDES OF THE COUNTER Advances in Tourism Marketing Conference ATMC 2011 Maribor: Book of extended structured abstracts. Lebe, S. (ed.). Maribor: Multidisciplinary Research Institute Maribor, p. 97Research output: Contributions to collected editions/works › Published abstract in conference proceedings › Research › peer-review
- Published
The influence of travel company reputation on online travel decisions
Horster, E., 2011, In: e-Review of Tourism Research. 9, 3, p. 107-113 7 p.Research output: Journal contributions › Journal articles › Research › peer-review
- Published
Viertes Tourismus-Barcamp (22. - 23. Januar 2011) an der Kath. Universität Eichstätt-Ingolstadt
Horster, E., 2011, In: Zeitschrift für Tourismuswissenschaft. 1, p. 95-97 3 p.Research output: Journal contributions › Other (editorial matter etc.) › Transfer
- Published
Wandel im Destinationsmarketing: Herausforderungen und Anforderungen bei der Integration einer nachhaltigen Social Media Strategie
Schuler, A. & Horster, E., 2012, Tourismus 2020+ interdisziplinär: Herausforderungen für Wirtschaft, Umwelt und Gesellschaft. Zehrer, A. & Grabmüller, A. (eds.). Berlin: Erich Schmidt Verlag, p. 51-64 14 p. (Schriften zu Tourismus und Freizeit; vol. 15).Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Education › peer-review