Claudia Puchta

Prof. Dr.

Claudia Puchta

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Prof. Dr. Claudia Puchta

  1. Published

    Strategien des Sichtbarmachens in der Ethnografie

    Puchta, C. & Rüsing, O., 2008, In: Planung & Analyse. 35, 3, p. 36-38

    Research output: Journal contributionsJournal articlesResearch

  2. Published

    Manufacturing Individual Opinions: Market Research Focus Groups and the Discursive Psychology of Evaluation

    Puchta, C. & Potter, J., 09.2012, Focus Group Research: PART FOUR: SPECIFIC METHODOLOGICAL ISSUES. Walden, G. R. (ed.). London: SAGE Publications Inc., Vol. 4. p. 315-338 24 p.

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

  3. Published

    Repeat Receipts: A Device for Generating Visible Data in Market Research Focus Groups

    Puchta, C., Potter, J. & Wolff, S., 09.2012, Focus Group Research. Walden, G. R. (ed.). London: SAGE Publications Inc., p. 283-306 24 p.

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesResearch

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