Topic Embeddings – A New Approach to Classify Very Short Documents Based on Predefined Topics

Lommel, L., Riebeling, M., Funk, B. & Junginger, C., 2019, Human Practice. Digital Ecologies. Our Future: 14. Internationale Tagung Wirtschaftsinformatik (WI 2019), Tagungsband . Ludwig, T. & Pipek, V. (eds.). Siegen: Universitätsverlag Siegen, p. 453-467 15 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

To Bid or Not To Bid? Investigating Retail-Brand Keyword Performance in Sponsored Search Advertising

Blask, T.-B., Funk, B. & Schulte, R., 2012, E-Business and Telecommunications: International Joint Conference, ICETE 2011 Seville, Spain, July 18-21, 2011 Revised Selected Papers. Obaidat, M. S., Sevillano, J. L. & Filipe, J. (eds.). Springer, Vol. 314. p. 129-140 12 p. (Communications in Computer and Information Science; vol. 314).

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review

The User-Journey in Online Search: An Empirical Study of the Generic-to-Branded Spillover Effect based on User-level Data

Nottorf, F., Mastel, A. & Funk, B., 01.01.2012, Proceedings of the International Conference on Data Communication Networking, e-Business and Optical Communication Systems, ICETE: DCNET 2012, ICE-B 2012, OPTICS 2012. Obaidat, M. S., Sevillano, J. L., Zhang, Z., Marca, D., van Sinderen, M., Marzo, J. L. & Nicopolitidis, P. (eds.). Science and Technology Publications, Lda (SciTePress), p. 145-154 10 p. (DCNET 2012, ICE-B 2012, OPTICS 2012 - Proceedings of the International Conference on Data Communication Networking, e-Business and Optical Communication Systems, ICETE).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

The prospects of product carbon footprints in ERP systems

Funk, B., Möller, A. & Niemeyer, P., 2008, Environmental informatics and industrial ecology. Möller, A., Page, B. & Schreiber, M. (eds.). Aachen: Shaker Verlag, p. 534-540 7 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

The Economic Value of Clickstream Data From an Advertiser's Perspective

Nottorf, F. & Funk, B., 2013, ECIS 2013 Proceedings. Atlanta, GA: AIS eLibrary, 12 p.

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

The Augmented Theorist - Toward Automated Knowledge Extraction from Conceptual Models

Scharfenberger, J., Funk, B. & Mueller, B., 2021, ICIS 2021 Proceedings: Building sustainability and resilience with IS: A call for action. Association for Information Systems, 1975

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

'SPREAD THE APP, NOT THE VIRUS’ – AN EXTENSIVE SEM-APPROACH TO UNDERSTAND PANDEMIC TRACING APP USAGE IN GERMANY

Thiée, L.-W., Petrowsky, H. M., Frech, M.-L., Loschelder, D. D. & Funk, B., 11.05.2021, ECIS 2021 Proceedings: Human Values Crisis in a Digitizing World. A. F. I. S. (ed.). AIS eLibrary, 1655

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review

Should Companies Bid on their Own Brand in Sponsored Search ?

Blask, T., Funk, B. & Schulte, R., 2011, ICE-B 2011: Proceedings of the International Conference on e-Business. Marca, D. A., Shishkov, B. & van Sinderen, M. (eds.). Science and Technology Publications, Lda (SciTePress), p. 14-21 8 p. (ICE-B 2011 - Proceedings of the International Conference on e-Business).

Research output: Contributions to collected editions/works › Article in conference proceedings › Research › peer-review