Professorship for Business Management, in Particular Communication and Cultural Management
Organisational unit: Section
Topics
Prof. Dr. Sigrid Bekmeier-Feuerhahn befasst sich mit Fragestellungen der strategischen Unternehmenskommunikation, insbesondere mit Fragen, die Führungskräfte bewegen und vor neue Herausforderungen stellen.
Die Forschungsschwerpunkte liegen im Bereich des Kommunikationsmanagements und reichen von Kommunikation im Wandel, Unternehmenswahrnehmung und Reputation, Markenbildung bis hin zu Fragen des Kommunikationsmanagements in Kulturbetrieben, die derzeit angesichts der aktuellen Dynamik in der Kulturlandschaft an besonderer Relevanz gewinnen. Grundlagen unserer Forschung ist eine interdisziplinär ausgerichtete Theoriebildung, die wirtschafts-, sozialkommunikations- und verhaltenswissenschaftliche Erkenntnisse wie auch interdisziplinäre Aspekte der Kulturwissenschaften einbezieht.
Im Bereich der Lehre ist der Lehrstuhl an zahlreichen Lehrprogrammen und Lehrveranstaltungen auf Bachelor-, Master- und Doktoranden-Ebene an der Leuphana Universität beteiligt. Darüber hinaus ist er am Forschungstransfer in die Praxis durch zahlreiche Theorie-Praxis-Konzeptionen beteiligt.
Internationales Change Management: Kommunikation internationaler Veränderungsprozesse
Sevda Helpap (Oral presentation)
28.10.2013Activity: Talk or presentation › Guest lectures › Education
Institute of Management and Organization (Organisational unit)
Sigrid Bekmeier-Feuerhahn (Member)
2017 → 2022Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
Influence of prior-held beliefs on consumers' evaluation of CSR reports
Regine Herbrik (Speaker), Paula Maria Bögel (Speaker), Regine Herbrik (Coauthor), Sigrid Bekmeier-Feuerhahn (Coauthor) & Regine Herbrik (Coauthor)
20.02.2015 → 21.02.2015Activity: Talk or presentation › Conference Presentations › Research
How stakeholder characteristics influence the perception and evaluation of CSR communication: a mixed-method approach to communication reception
Paula Maria Bögel (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Regine Herbrik (Coauthor)
02.06.2015 → 05.06.2015Activity: Talk or presentation › Conference Presentations › Research
How can corporate social responsibility (CSR) gain relevance in internal communication? A network perspective on communication processes
Jana Kollat (Speaker)
17.09.2015 → 19.09.2015Activity: Talk or presentation › Conference Presentations › Research
Green Startups 2015
Jana Kollat (Coauthor)
21.05.2015 → 22.05.2015Activity: Participating in or organising an academic or articstic event › Conferences › Research
Graduate School (Organisational unit)
Sigrid Bekmeier-Feuerhahn (Coordinator)
10.2009 → 30.09.2023Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
"Gender Specific Values in Sustainable Clothing Consumption"
Elena Niehuis (Speaker), Stephan Wallaschkowski (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)
27.06.2018 → 30.06.2018Activity: Talk or presentation › Conference Presentations › Research
"Gender Inequality as Structural Barrier to Sustainable Clothing Consumption. Empirical Evidence from Germany."
Stephan Wallaschkowski (presenter), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)
18.08.2020 → 21.08.2020Activity: Talk or presentation › Presentations (poster etc.) › Research
"Gender Inequality as Barrier to Sustainable Clothing Consumption. Empirical Evidence from Germany"
Stephan Wallaschkowski (presenter), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)
10.06.2020 → 12.06.2020Activity: Talk or presentation › Presentations (poster etc.) › Research
Gastvortrag "Kulturmanagement in der Praxis" (Vorlesung Kulturmanagement)
Lea Jakob (Speaker)
03.05.2022Activity: Talk or presentation › Guest lectures › Education
Gastvortrag “Kubanischer Kulturmarkt und Akteure” (Vorlesung Kulturmarketing)
Lea Jakob (Speaker)
27.04.2021Activity: Talk or presentation › Guest lectures › Education
Fakultät MT allgemein (Organisational unit)
Sigrid Bekmeier-Feuerhahn (Member)
01.04.2022 → 31.03.2026Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
Fakultät MT allgemein (Organisational unit)
Sigrid Bekmeier-Feuerhahn (Chair)
01.04.2023 → 31.03.2024Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
Fakultät MT allgemein (Organisational unit)
Sigrid Bekmeier-Feuerhahn (Deputy member)
01.04.2018 → 31.03.2022Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees
Fachverband für Kulturmanagementforschung e.V. (External organisation)
Lea Jakob (Executive member)
2023Activity: Membership › Learned societies and special interest organisations › Research
"Exploring Gender Stereotypes in Clothing Consumption from a Sustainability Marketing Persepective"
Stephan Wallaschkowski (Speaker), Elena Niehuis (Coauthor), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)
29.05.2018 → 01.06.2018Activity: Talk or presentation › Presentations (poster etc.) › Research
"Exploring Gender Stereotypes and Gender Role Expectations in Clothing Consumption"
Stephan Wallaschkowski (Speaker), Elena Niehuis (Speaker), Sigrid Bekmeier-Feuerhahn (Coauthor) & Susanne Stark (Coauthor)
09.07.2018 → 12.07.2018Activity: Talk or presentation › Conference Presentations › Research
European Academy of Management - EURAM 2014
Sevda Helpap (Participant)
02.06.2014 → 03.06.2014Activity: Participating in or organising an academic or articstic event › External workshops, courses, seminars › Research
European Academy of Management - EURAM 2014
Sevda Helpap (presenter)
04.06.2014 → 06.06.2014Activity: Participating in or organising an academic or articstic event › Conferences › Research