1. 2011
  2. Published

    Investitionsrechnung: Investitionsentscheidungen richtig bewerten

    Peters, G., Piechota, S. & Rautenstrauch, T., 2011, 1. ed. Zürich: WEKA Verlag. 120 p. (Finanzen)

    Research output: Books and anthologiesMonographsTransfer

  3. Published

    Modellrisiken und Verhaltensrisiken: Herausforderungen für das Risikomanagement

    Riebesehl, D., 2011, Frühwarnindikatoren und Risikomessung: 2. Forschungssymposium an der Leuphana Universität Lüneburg, November 2010. Jacobs, J., Schulte-Mattler, H. & Weinrich, G. (eds.). Lüneburg: Universität Lüneburg, p. 96-106 11 p. (FInAL; vol. 21, no. 1).

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  4. Published

    Praeventive Notfallerkennung auf Basis probabilistischer und beschreibungslogischer Auswertung verteilter Sensornetze

    Busch, B-H., Kujath, A., Witthöft, H. & Welge, R., 2011, Demographischer Wandel – Assistenzsysteme aus der Forschung in den Markt. VDE Verlag GmbH, 10 p.

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  5. Published

    Preventive Emergency Detection Based on the Probabilistic Evaluation of Distributed, Embedded Sensor Networks

    Busch, B-H., Kujath, A., Witthöft, H. & Welge, R., 2011, Ambient Assisted Living: 4. AAL-Kongress 2011 in Berlin. Wichert, R. & Eberhardt, B. (eds.). Springer, p. 159-179 21 p. (Advanced Technologies and Societal Change).

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  6. Published

    Prognose von Aktienkurseinbrüchen

    Jacobs, J., 2011, Frühwarnindikatoren und Risikomessung: 2. Forschungssymposium an der Leuphana Universität Lüneburg, November 2010. Lüneburg: Universität Lüneburg, p. 37-46 10 p. (FInAL; vol. 21, no. 1).

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  7. Published

    Schuhhaus Görtz: Blended Learning für die Modetrends von morgen

    Groß, M. & Hentschel, M., 2011, In: Wissensmanagement. 13, 2, p. 14-15 2 p., 1848-02-2011.

    Research output: Journal contributionsJournal articlesResearchpeer-review

  8. Published

    Search Engine Marketing in Small and Medium Companies: Status Quo and Perspectives

    Alby, T. & Funk, B., 2011, E-Business Managerial Aspects, Solutions and Case Studies. Cruz-Cunha, M. & Varajão, J. (eds.). Hershey: IGI Global Publishing, p. 206-221 16 p.

    Research output: Contributions to collected editions/worksChapterpeer-review

  9. Published

    Should Companies Bid on their Own Brand in Sponsored Search ?

    Blask, T., Funk, B. & Schulte, R., 2011, ICE-B 2011: Proceedings of the International Conference on e-Business. Marca, D. A., Shishkov, B. & van Sinderen, M. (eds.). Science and Technology Publications, Lda (SciTePress), p. 14-21 8 p. (ICE-B 2011 - Proceedings of the International Conference on e-Business).

    Research output: Contributions to collected editions/worksArticle in conference proceedingsResearchpeer-review

  10. Published

    Steuerung von Innovationsprozessen in KMU

    Sturm, N., 2011, Die Dynamisierung des Innovationsgeschehens in einer Wirtschaftsregion: Dokumentation des Workshops zum Auftakt der Lüneburger Innovationsinitiative . Fischer, S., Seeger, B. & Weihe, J. (eds.). Hamburg: Verlag Dr. Kovač, p. 51-61 11 p. (Schriftenreihe Innovative Betriebswirtschaftliche Forschung und Praxis; vol. 298).

    Research output: Contributions to collected editions/worksContributions to collected editions/anthologiesTransferpeer-review

  11. 2010
  12. Published

    Profitables Wachstum durch Neukundengewinnung

    Lürssen, J., 11.12.2010, In: salesbusiness. 19, 11, p. 34-35 2 p.

    Research output: Journal contributionsJournal articlesResearch