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  6. Journal of Consumer Behaviour
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Journal of Consumer Behaviour, ‎1472-0817

Journal

1 - 3 out of 3Page size: 10
  1. 2014

  2. How does green suit me? Consumers mentally match perceived product attributes with their domain-specific motives when making green purchase decisions

    Hahnel, U. J. J., Gölz, S. & Spada, H., 01.09.2014, In: Journal of Consumer Behaviour. 13, 5, p. 317-327 11 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  3. 2012
  4. Published

    Active red sports car and relaxed purple–blue van: affective qualities predict color appropriateness for car types

    Hanss, D., Böhm, G. & Pfister, H.-R., 09.2012, In: Journal of Consumer Behaviour. 11, 5, p. 368-380 13 p.

    Research output: Journal contributions › Journal articles › Research › peer-review

  5. 2006

  6. Does the introduction of the Euro have an effect on subjective hypotheses about the price-quality relationship?

    Molz, G. & Gielnik, M., 17.06.2006, In: Journal of Consumer Behaviour. 5, 3, p. 204-210 7 p.

    Research output: Journal contributions › Journal articles › Research › peer-review