Who are the Drivers of Change? On the Growing Role of Retailers in Ongoing Attempts to Reorient Markets for Animal Welfare

Publikation: Beiträge in ZeitschriftenZeitschriftenaufsätzeForschungbegutachtet

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Who are the Drivers of Change? On the Growing Role of Retailers in Ongoing Attempts to Reorient Markets for Animal Welfare. / Esbjerg, Lars; Laursen, Klaus Brønd; Schulze, Maureen.
in: International Review of Retail, Distribution and Consumer Research, Jahrgang 32, Nr. 4, 2022, S. 468-487.

Publikation: Beiträge in ZeitschriftenZeitschriftenaufsätzeForschungbegutachtet

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@article{fe39c79c0c184010b316199a0824a93f,
title = "Who are the Drivers of Change? On the Growing Role of Retailers in Ongoing Attempts to Reorient Markets for Animal Welfare",
abstract = "Through their assortment and merchandising decision-making retailers influence consumers choice by adjusting the choices available to them. Anchored in a market practice view, this article studies the role retailers play in shaping markets through their assortment building efforts. It demonstrates that retailers are not just reacting to changes in consumer demand but are becoming more proactive and actively try to change consumer demand in certain ways as retailers strive to be good corporate citizens. We show that trying to change how markets function is fraught with difficulties, as actors in the value chain must coordinate their expectations about what the market will look like in future.",
keywords = "animal welfare, market practices, Retailer assortment building, Management studies, Sustainability sciences, Management & Economics",
author = "Lars Esbjerg and Laursen, {Klaus Br{\o}nd} and Maureen Schulze",
note = "Publisher Copyright: {\textcopyright} 2022 Informa UK Limited, trading as Taylor & Francis Group.",
year = "2022",
doi = "10.1080/09593969.2022.2090992",
language = "English",
volume = "32",
pages = "468--487",
journal = "International Review of Retail, Distribution and Consumer Research",
issn = "0959-3969",
publisher = "Routledge Taylor & Francis Group",
number = "4",

}

RIS

TY - JOUR

T1 - Who are the Drivers of Change? On the Growing Role of Retailers in Ongoing Attempts to Reorient Markets for Animal Welfare

AU - Esbjerg, Lars

AU - Laursen, Klaus Brønd

AU - Schulze, Maureen

N1 - Publisher Copyright: © 2022 Informa UK Limited, trading as Taylor & Francis Group.

PY - 2022

Y1 - 2022

N2 - Through their assortment and merchandising decision-making retailers influence consumers choice by adjusting the choices available to them. Anchored in a market practice view, this article studies the role retailers play in shaping markets through their assortment building efforts. It demonstrates that retailers are not just reacting to changes in consumer demand but are becoming more proactive and actively try to change consumer demand in certain ways as retailers strive to be good corporate citizens. We show that trying to change how markets function is fraught with difficulties, as actors in the value chain must coordinate their expectations about what the market will look like in future.

AB - Through their assortment and merchandising decision-making retailers influence consumers choice by adjusting the choices available to them. Anchored in a market practice view, this article studies the role retailers play in shaping markets through their assortment building efforts. It demonstrates that retailers are not just reacting to changes in consumer demand but are becoming more proactive and actively try to change consumer demand in certain ways as retailers strive to be good corporate citizens. We show that trying to change how markets function is fraught with difficulties, as actors in the value chain must coordinate their expectations about what the market will look like in future.

KW - animal welfare

KW - market practices

KW - Retailer assortment building

KW - Management studies

KW - Sustainability sciences, Management & Economics

UR - http://www.scopus.com/inward/record.url?scp=85132200542&partnerID=8YFLogxK

U2 - 10.1080/09593969.2022.2090992

DO - 10.1080/09593969.2022.2090992

M3 - Journal articles

AN - SCOPUS:85132200542

VL - 32

SP - 468

EP - 487

JO - International Review of Retail, Distribution and Consumer Research

JF - International Review of Retail, Distribution and Consumer Research

SN - 0959-3969

IS - 4

ER -

DOI