This study was conducted to assess three stakeholders’ level of involvement in coral reef conservation activities in Perhentian Island. The stakeholders participated in this study encompassed of the Besut District Department of Marine Parks (Terengganu), local entrepreneurs and tourists. A total of 200 respondents were selected to answer the survey questionnaire. The chi-square test results found a difference in the level of involvement among stakeholders with the Besut District Department of Marine Parks (Terengganu) and local entrepreneurs has the highest level of involvement, while there was low involvement with the tourists. The majority (40 %) of the Besut District Department of Marine Parks (Terengganu) staff were involved in the coral reef conservation at the rate of one to three times a year. Similarly, for the entrepreneurs, the majority (44 %) of them also involved in the coral reef conservation at a rate one to three times a year while the majority of tourists (72 %) never involved in the conservation of coral reefs. In terms of types of coral reefs conservation activities, most stakeholders have experiences in beach cleaning activities and education about coral reef conservation (21 % for both). Overall, this study conclude with suggestion to improve the level of stakeholders’ involvement in coral reefs conservation in order to achieve the aims of sustainable tourism in the future.